SOURCE: Boost Mobile

November 17, 2008 09:00 ET

Boost Mobile Launches Female-Friendly Motorola i776w Phone

Latest Handset Delivers Quality With Style to Cost-Conscious Female Consumers

IRVINE, CA--(Marketwire - November 17, 2008) - Boost Mobile, a division of Sprint Nextel Corporation (NYSE: S), offering value-based wireless phones and flexible service options with no long-term contracts, credit checks or activation fees, announced today the launch of the Motorola i776w phone. The bold Motorola i776w with an alpine white and purple finish is the latest addition to Boost Mobile's portfolio of phones. The i776w has a unique combination of textures both inside and out as it's partially covered in soft-touch purple paint combined with a clean front in cool high-quality aluminum.

"The i776w is a bold combination for the female who wants to stand out in the crowd," said Moni Wolf, director of design for iDEN® mobile devices. "The juxtaposition of the cool aluminum anodized metal with the soft, warm nature of the purple and high-gloss surfaces creates an inviting look and feel that attracts attention and begs to be held."

Akin to the Motorola i776 launched in October, the i776w handset is Boost's smallest flip phone with a camera that also includes Boost Mobile's exclusive Boost® Walkie-Talkie service, enabling customers to instantly communicate with millions and millions of Boost, Sprint and Nextel Direct Connect (or Walkie-Talkie) customers nationwide. Boost Walkie-Talkie costs only a dollar a day for unlimited nationwide usage and the fee is only charged on days when the service is actually used or a walkie-talkie call is received. In addition, customers can use the phone to connect to Nextel International (NII) walkie-talkie users in other countries, including Canada, Mexico, Argentina, Brazil, Chile and Peru -- all at the push of a button.

FEATURES:

--  Nationwide Boost® Walkie-Talkie capabilities(1)
--  Bluetooth® Wireless Technology(3)
--  VGA Camera
--  GPS-enabled(2)
--  Text Message, Instant Message and Multi-Media Messaging
    capabilities(2)
--  Wireless Web capabilities, access to AOL®, Yahoo!® and MSN®
    Instant Messaging(2)
--  Hands-Free Speakerphone with Voice-Activated Dialing
--  600 Entry Phonebook
    

AVAILABILITY

The i776w handset from Boost Mobile is available at Sprint Company Owned Stores, participating wireless dealers or at www.boostmobile.com for a suggested retail price of $99.99 (excluding taxes). In addition, there is no charge for shipping when purchasing phones at www.boostmobile.com.

SERVICE

As with all Boost Mobile Pay As You Go service plans, there are no credit checks, hidden charges or monthly bills. Boost Mobile Pay As You Go customers have the option to pay for minutes as they need them, through the purchase of Re-Boost® Cards available at all authorized Boost retailers, online at www.boostmobile.com or from their phone. Boost Mobile recently introduced a new low flat rate of 10¢ per minute for nationwide calls, no matter what time of day, for its Pay As You Go Basic Plan. Boost Mobile offers pay by the minute, day and month pricing options.

About Boost Mobile

Boost Mobile is a division of Sprint Nextel Corporation (NYSE: S) that offers wireless phones and pre-paid services with no long-term contracts, credit checks or activation fees. Boost is among the most popular prepaid wireless brands in the U.S. and has approximately four million customers -- the majority of which are 18 to 34 years old. Boost-branded wireless phones with its exclusive Boost® Walkie-Talkie service are available nationwide at approximately 17,500 major retail and independent wireless dealer locations; with Re-Boost® available at approximately 100,000 locations throughout the U.S. Purchase and experience Boost on the web at MySpace, Facebook and www.boostmobile.com.

Editor Note:

Video and podcast are included with this news release. Media loan units are available for review upon request.

Certain mobile phone features may not be available throughout the entire network or their functionality may be limited. All features, functionality and other product specifications are subject to change without notice or obligation.

(1) Boost Walkie-Talkie calls to International locations will incur additional fees.

(2) Network and/or SIM card dependent feature. Airtime, data charges, and/or additional charges may apply.

(3) This device supports Bluetooth A2DP and AVRCP profiles. In order for Bluetooth devices to communicate with one another, they must utilize the same Bluetooth profile. To determine the profiles supported by other Motorola devices, visit www.hellomoto.com/bluetooth. For other devices, contact their respective manufacturer.

Certain Bluetooth features including those listed may not be supported by all compatible Bluetooth-enabled devices, and/or the functionality of such features may be limited in certain devices, or by certain wireless carriers. Contact your wireless carrier about feature availability and functionality.

MOTOROLA and the Stylized M Logo are registered are registered trademarks of Motorola, Inc. The Bluetooth word mark and logos are owned by Bluetooth SIG, Inc. and any use of such marks is under license. The names and logos of other third parties, their products and services names used herein, may be trademarks and/or service marks of their respective owners.