SOURCE: Booz & Company

Booz & Company

September 17, 2013 08:00 ET

Booz & Company Earns Top Ranking in Digital Strategy Consulting

Firm Is Distinguished for Thought Leadership, Digital Strategy Capabilities

NEW YORK, NY--(Marketwired - Sep 17, 2013) - Booz & Company has been named as a leader in digital strategy consulting by Kennedy Consulting Research & Advisory, ranking as one of three top firms in the market. Kennedy recognized Booz & Company for its strong thought leadership on the strategic impact of the digital revolution, its ability to understand the mission-critical capabilities specific to particular clients, and its execution expertise. Booz & Company's launch of its high-impact Booz Digital unit, which delivers more integrated services, from strategy through design and build-out of new assets and capabilities, was also credited as a key differentiator that advanced the firm relative to its competitors.

"Virtually every senior management team today is grappling with how to put digital at the center of their business," said Christopher Vollmer, partner at Booz & Company and global lead for digitization. "Making the right business model and monetization choices, as well as building the right digital capabilities that will differentiate their company, are significant strategic challenges. We're excited that Kennedy has recognized Booz & Company's leadership in these critical areas."

Kennedy also positioned Booz & Company in its digital practice consulting segment, which encompasses firms that offer digital strategy through a stand-alone, branded entity. Booz & Company was the sole firm in this segment to be ranked as very strong on both digital strategy and customer-facing capabilities.

Kennedy cited Booz & Company's strengths in three key areas:

  • "Mega-trend" perspective and incisive strategy: The firm was recognized for articulating the most comprehensive vision for the impact of, and opportunities created by, digital technologies. Kennedy also noted the firm's ability to zero in on the critical capabilities that specific client companies need to nurture.

  • Execution: Booz & Company's launch of Booz Digital has the potential to elevate its already strong execution capabilities, according to Kennedy, by adding a critical design capacity to existing strategy, technology, and operational strengths.

  • Digital practice development and integration: Booz & Company was also credited for the coherency of its digital offerings, thanks to the firm's focus on building foundational cross-functional digital capabilities. Kennedy noted that Booz & Company has achieved a high degree of digital specialization that has been consistently applied across service lines and industry practices.

With the launch of Booz Digital in December 2012, Booz & Company became the first global strategy consulting firm to offer end-to-end digital solutions, from strategy to design to execution. In 2013 the firm has continued growing its digital strategy consulting capabilities, focusing on offerings in four key areas: digital strategy and transformation; digital marketing, sales, and service; big data and analytics; and digital operations and supply chain.

"Digital technologies offer companies tremendous potential for disruptive innovation, but building the right digital solutions requires speed and expertise across the value chain," said Jeff Schumacher, managing director of Booz Digital. "Combining strategy with user-centric design, technology, analytics, and agile development, we help senior leaders build out new capabilities, at scale, that give their companies competitive advantage."

About Booz & Company

Booz & Company ( is a leading global management consulting firm focused on serving and shaping the senior agenda of the world's leading institutions. Drawing on the talents and insights of more than 3,000 people in 57 offices around the world, we help our clients achieve essential advantage by working with them to identify and build the differentiating capabilities they need to outperform.

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