SOURCE: Boreal Water Collection, Inc.

November 30, 2010 16:50 ET

Boreal Water Collection Enters Into Bold Eco-Friendly Partnership With The PLANET BOTTLE Corporation: "GREENEST Bottle on the Planet = Brand Power"

KIAMESHA LAKE, NY--(Marketwire - November 30, 2010) - Boreal Water Collection Inc. (PINKSHEETS: BRWC) announced a bold eco-friendly strategic partnership with The PLANET BOTTLE Corporation. As previously expressed by Mrs. Lavoie, Boreal Water Collection will continue to minimize its environmental impact and enhance its "green" initiative as a prerequisite to an aggressive growth, and acquisition mandate.

Consequently, Boreal fully endorses The Planet Bottle in "promoting spring water to start only because of the high profile and general disdain that certain consumer groups have had for plastic bottles that last for 400 to 1,000 years or almost forever in landfills or the environment. There are 400 billion PET plastic bottles filled each year. Approximately 300 billion PET bottles are not recycled. The Planet Bottle Corporation is one of the few companies in the world currently that has the technology based on 25 years of science to "oxo-biodegrade" the PET plastic bottle."(

With the successful confirmation of the two new board directors Mr. Michael Gambino, and Mr. Gerald Surpris, Mrs. Francine Lavoie (President and CEO) will actively draw on their vast experience and knowledge in the development of business alliances, and corporate relations.

Boreal President and CEO Francine Lavoie reaffirmed that "we anticipate a number of announcements in the coming months that will provide further information on expansion plans, as well as an eco-friendly innovative edge to our product lines. Private label bottled Brand packaged water is an invaluable but inexpensive and effective advertising tool that promotes a brand. This is an important element of any effective consumer sales and marketing campaign."

ECO Friendly, Green, Sustainable, Biodegradable products = Brand Power!
For more information on Boreal Water Collection, please contact us at 917-463-3389 or email us at,, or follow us at and on the different social media sites such as,, and 

About us:
Boreal Water Collection is a personalized bottled water corporation, specialized in providing premium custom bottled water for your company and customers. Whether it is for publicity, promotion, marketing, internal use or a specific event, Boreal offers fully integrated turnkey service, with prize-winning Boreal private label water, made-to-order labeling, and distinctive water containers. Unlike other competitors, Boreal also has exclusive access to two pristine and abundant springs, one an award winning source deep in the untouched wilds of Canada and the other in the prestigious Catskill Mountains in New York. With exclusive unlimited exploitation rights, Boreal has a confirmed volume in excess of thousands of millions of gallons.

Forward-Looking Statements
Please be advised that statements made herein, other than historical data, constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, potential volatility in the company's stock price, increased competition, customer acceptance of new products and services offered by the company, and uncertainty of future revenue and profitability and fluctuations in its quarterly operating results. Please also be advised that the company's stock is not currently registered with the Securities and Exchange Commission. 

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