Boston Pizza International Inc.



Boston Pizza International Inc.
Boston Pizza 50th Anniversary



Boston Pizza 50th Anniversary

August 12, 2014 10:00 ET

Boston Pizza Celebrates 50th Birthday with $5 Individual Pizzas Across Canada

MISSISSAUGA, ONTARIO--(Marketwired - Aug. 12, 2014) -

Editors' Note: A photo for this release will be available on the Canadian Press picture wire via Marketwired.

Today, Boston Pizza officially marks its 50th anniversary and to celebrate it's offering guests their choice of any individual-size pizza for $5 all day. As part of celebrations, Boston Pizza corporate employees will visit a number of restaurant locations coast to coast, including stops this afternoon by Co-owner and Chairman Jim Treliving and President and CEO Mark Pacinda in Gravenhurst, Bracebridge and Orillia, Ontario.

"We're looking forward to joining our franchisees and guests today to celebrate with our delicious pizza," said Mark Pacinda, president and CEO, Boston Pizza International. "Over the years some things have changed, but our gourmet pizza has been a mainstay since we opened our first location in Edmonton in 1964. Thousands of Canadians have celebrated their own birthdays and milestones at Boston Pizza and now it's our turn to invite them to our biggest celebration yet."

Individual-size or "Indy" pizzas are made-to-order on Boston Pizza's hand-pressed dough and available with numerous gourmet toppings and popular signature pizzas like Perogy, Boston Royal and the Meateor.

From its first location in Edmonton, AB, Boston Pizza has grown into the largest casual dining chain in Canada with 360 locations across the country. Over the past five decades, more than 733 million guests have been served more than 200 million pizzas. Today, Boston Pizza operates stores in every province in Canada and the company continues to add 12-15 new stores every year in Canada.

Earlier this summer, Boston Pizza launched a contest giving away 50 pizza parties (valued at $2,500) and a special anniversary menu featuring classic favourites such as Popeye Pizza and the Sombrero Pizza, as well as new food innovations including Cubano Pizza, Californian BLT Pizza and the Chocolate Doughcano. Contest entry codes and the anniversary menu are available until August 17.

About Boston Pizza

Boston Pizza International Inc. is Canada's No. 1 casual dining brand with more than 350 restaurants in Canada. In 2014 Boston Pizza celebrates 50 great years since opening our first location in Edmonton, Alberta in 1964. Annually, Boston Pizza serves more than 40 million guests. The company has been recognized as a Platinum Member of Canada's 50 Best Managed Companies. Boston Pizza believes that strong role models inspire kids to be great, and in 2014, the Boston Pizza Foundation created Future Prospects to help support organizations that mentor kids to reach their full potential. Boston Pizza International Inc. is located in Richmond, B.C. and has regional offices in Mississauga, Ontario and Laval, Quebec. For more information, visit http://www.bostonpizza.com.

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