Boston Pizza International Inc.

Boston Pizza International Inc.

March 24, 2005 12:14 ET

Boston Pizza Storms Quebec; Five Restaurants to Open in 2005


NEWS RELEASE TRANSMITTED BY CCNMatthews

FOR: BOSTON PIZZA INTERNATIONAL INC.

MARCH 24, 2005 - 12:14 ET

Boston Pizza Storms Quebec; Five Restaurants to Open
in 2005

RICHMOND, BRITISH COLUMBIA--(CCNMatthews - March 24, 2005) - Boston
Pizza International, Canada's No. 1 casual dining chain, is making an
impressive entrance into the Quebec market. Plans call for Boston Pizza
to open 50 locations across Quebec between 2005 and 2010. In 2005,
Boston Pizza will open stores in Laval, Saint-Bruno, Saint-Jerome,
Brossard and Quebec City. Together, these restaurants represent an
investment of more than $10 million.

In 2006, seven more Quebec Boston Pizza locations will open in Granby,
Sherbrooke, Lachenaie, Vaudreuil, Bernieres, Sainte-Julie and Gatineau -
representing an additional investment of more than $14 million.

Quebec's first Boston Pizza restaurant is already under construction in
the Centropolis development in Laval located on Saint-Martin Boulevard
near Highway 15. Scheduled to open in July 2005, the restaurant seats
200 guests and will employ 75 staff. The Laval location will also serve
as Quebec's training facility for franchisees, general managers and
kitchen managers to master Boston Pizza's operational systems.

Much more than pizza!

Boston Pizza features two concepts under one roof - a dining room and a
sports bar, making it the perfect place for families, sports teams,
groups of friends and couples to meet and mingle over great food.

Boston Pizza restaurants in Quebec will offer more than 100 menu items
including a unique selection of gourmet pizzas, mouth-watering pastas,
and a wide variety of appetizers, ribs, meal-size salads, sandwiches and
desserts, as well as Quebec favourites such as poutine, All Dressed
pizza and sugar pie.

"We're pleased to be bringing a brand new casual dining experience to
the people of Quebec," said Wayne Shanahan, Executive Vice President of
Boston Pizza International Quebec. "I'm also pleased to report that
Quebec investors have recognized a great ground-floor opportunity with
Boston Pizza."

Boston Pizza International Inc. has more than 195 restaurants in Canada,
with 2004 sales in excess of $430 million. The company has been
recognized as one of Canada's 50 Best Managed Companies Platinum Club
members. Boston Pizza International Inc. is headquartered in Richmond,
B.C., and has regional offices in Mississauga, Ontario and Laval, Quebec
to support its expansion. For more information, visit
www.bostonpizza.com.


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