SOURCE: bpm'online

bpm'online, CRM, BPM, SFA, Marketing Automation, Customer Service, Sales

June 03, 2016 15:16 ET

Bpm'online and Rebecca Wettemann, a Leading CRM Analyst and Vice President of Nucleus Research, to Present CRM Best Practice Webinar

Live Webinar Entitled 'Process-driven Approach to CRM: Closing the Value Gap for CRM Users' to Be Held on June 14, 2016 at 11:00 a.m. EDT

BOSTON, MA--(Marketwired - June 03, 2016) -  Bpm'online, whose process-driven CRM software for marketing, sales and service helps over 6,500 organizations win more customers, is hosting a live webinar 'Process-driven Approach to CRM: Closing the Value Gap for CRM Users'. Leading CRM analyst and Vice President of Nucleus Research, Rebecca Wettemann, will be the featured guest speaker of the webinar. The CRM best practice webinar will take place at 11:00 a.m. EDT on June 14, 2016.

Wettemann will be sharing her expert perspective on the values of a process-driven approach to CRM and how it helps organizations streamline business operations and boost revenue. Wettemann will also explore the challenges and best strategies for planning, budgeting for, and executing on a next-generation CRM deployment.

Recent studies have shown that companies that have employed a formal process observe 18% higher revenue than companies that haven't. Moreover, 43% of the companies observe an increase in efficiency after two months of integration with business process automation software. Therefore, organizations that are seeking solutions to help them adapt to an ever-changing business environment need to consider building formalized business processes that comprise a set of well-thought-out actions in order to enhance the customer experience and cut operating expenses.

Participants of the webinar will leave armed with a checklist for objectively evaluating their current CRM successes, identifying the best opportunities for improvement, and presenting a credible business case.

Join the webinar and explore the best ways to:

  • Shrink the value gap for CRM users by equipping them with agile and dynamic business processes
  • Gain flexibility and the agility to achieve required process changes in a much smoother and rapid pace
  • Take advantage of a unified BPM platform that connects the dots between marketing, sales and service
  • Leverage dynamic processes and comprehensive analytics capabilities to simplify strategic decision making
  • Enable your organization to quickly evaluate and prioritize CRM efforts to maximize ROI

Don't miss out on learning how a process-driven approach to CRM helps businesses gain a competitive advantage by enabling them to streamline business operations, improve customer experience and better engage with customers across different channels.

To register for the complimentary webinar, please click here.

About bpm'online
Bpm'online is a global provider of process-driven CRM for marketing, sales and service. The beauty and the core value of bpm'online products is the agility to change processes faster than ever and align marketing, sales and service on a single platform. Users love bpm'online's engaging interface with a social look and feel, free from redundant information to keep them focused on what's relevant. Today, the company employs 600+ experts and serves over 6,500 customers worldwide.

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