Brand Neue Corp.
OTC Bulletin Board : BRNZ

Brand Neue Corp.

September 28, 2010 15:57 ET

Brand Neue Corp. Receives Eligibility Status from Depository Trust Company; DTC Eligibility Improves Efficiency by Moving and Settling Trades Electronically

LAS VEGAS, NEVADA--(Marketwire - Sept. 28, 2010) - Brand Neue Corp. (OTCBB:BRNZ) ("Brand Neue" or the "Company") announced today that the Company has received eligibility status from the Depository Trust Company (DTC). Becoming DTC eligible simplifies how Brand Neue's securities can be traded or exchanged, providing brokerage firms an efficient means of moving and settling trades electronically.

"This is a critical milestone for Brand Neue and an important step in increasing our exposure in the investment community," stated Alex Eliashevsky, Manager Mergers & Acquisitions, and a Director at Brand Neue Corp. "If a Company is not DTC eligible many institutions will not trade their stock or simply restrict it from being traded due to the amount of paperwork or manpower required to place and execute trades. Now that Brand Neue is DTC eligible our shares can be traded or exchanged electronically through brokerage firms throughout North America."

About Depository Trust Company (DTC)

The Depository Trust Company (DTC), established in 1973, was created to reduce costs and provide clearing and settlement efficiencies by immobilizing securities and making "book-entry" changes to ownership of the securities. DTC provides securities movements for the National Securities Clearing Corporation's net settlements, and settlement for institutional trades (which typically involve money and securities transfers between custodian banks and broker/dealers), as well as money market instruments.

The Depository Trust Company (DTC) is a subsidiary of the Depository Trust & Clearing Corporation (DTCC). DTCC, through its subsidiaries, provides clearing, settlement and information services for equities, corporate and municipal bonds, government and mortgage-backed securities, money market instruments and over-the-counter derivatives. In addition, DTCC is a leading processor of mutual funds and insurance transactions, linking funds and carriers with their distribution networks.

To receive Company news as it crosses the wire, simply contribute your email address to the News Signup module found on the homepage of the Company website at www.brandneue.com. To request investor or product information, please use the Request Information form on the Brand Neue website. To submit an idea or product for consideration by Brand Neue executives, please use the confidential Innovation Submission form on the Brand Neue website.

About Brand Neue Corp.

Brand Neue Corp. is a product innovation company trading over the counter on the OTCBB under the symbol BRNZ. Brand Neue Corporation is dedicated to globally sourcing, developing, marketing, licensing and distributing innovative new products to retail, manufacturing and industrial application clients worldwide.

Forward Looking Statements

This current report contains "forward-looking statements", as that term is defined in Section 27A of the United States Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements in this current report, which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future.

Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainty of financial estimates and sales projections, industry trends, the competitive and regulatory environment for start up companies, stock market conditions, unforeseen technical difficulties and our ongoing ability to operate a business and obtain financing. These forward-looking statements are made as of the date of this press release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements.

Although we believe that our beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurances that such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the Company's annual report on Form 10-K, quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission pursuant to the Securities Exchange Act.

Contact Information

  • Brand Neue Corp.
    Barry Forward
    Corporate Communications
    702.589.5849
    or
    Brand Neue Corp.
    Investor Relations
    702.589.5849
    www.brandneue.com