SOURCE: The Amergence Group

The Amergence Group

February 18, 2011 09:15 ET

Brian Cook Tapped to Head The Amergence Group

The Young Altitude Organic Corp President Moves Up as Amergence CEO

PHOENIX, AZ and HONG KONG--(Marketwire - February 18, 2011) - The Amergence Group (PINKSHEETS: AMNG), a company that focuses on developing, nurturing, and rapidly expanding selected emerging or "disruptive" companies across a wide range of industries and disciplines, announced today that Brian Cook, the current president and visionary behind Altitude Organics Corp (www.altitudeorganix.com) -- a division of The Amergence Group -- has been chosen to head The Amergence Group as its president and CEO. Mr. Cook has been responsible for growing one of the largest affiliations of medical marijuana dispensaries in the country with stores in California and Colorado.

According to Mr. Cook, "I am absolutely thrilled to take over as president of The Amergence Group. I have been actively involved in the medical marijuana business in my home state of Colorado, California and now Arizona. One of my goals is to grow our company into a market leadership position in what I believe is becoming a once-in-a-lifetime opportunity for our company and its shareholders. In the next few weeks I will be assessing Amergence Group, its resources and opportunities. Once my assessment is complete, shareholders can expect to hear from me often about our company's direction and progress."

About Amergence Group's Large Short Position

According to share shorting experts, www.Buy-Ins.net, over 400,000,000 Amergence shares have been shorted since August of 2009, with the majority of those shorts sales occurring in the past seven months (http://finance.yahoo.com/news/BUYINSNET-Updates-Amergence-pz-3048794993.html?x=0&.v=3). The Company and Buy-Ins.net believe that several of these brokers have yet to purchase millions of AMNG shares for orders they have previously "sold" to their customers. Obviously, Amergence only intends to pay dividends to brokerage firms based on brokers' actual purchases and not "ghost" purchases that appear only as a broker's customer entry but are not actually represented in a broker's inventory. Because PanPacific International's company is currently a private company, brokers who are short AMNG shares will not be able to "fish" for PanPacific dividend shares following the December 31, 2010 record date as there will not be any PanPacific shares available to brokers (or the general public) until AFTER PanPacific qualifies for the OTCBB and begins trading on its own. Amergence shares purchased after the December 31, 2010 record date do not qualify to receive the PanPacific dividend. All dividend shares must be issued by June 30, 2011, the closing date of the dividend's distribution.

With management expertise and offices around the globe, The Amergence Group is uniquely positioned to introduce bold, edgy, or disruptive businesses to the world. With Amergence Group assistance, each successful, well-run subsidiary or joint venture acquired by the company is capable of transforming itself into its own individual self-sustaining company.

ABOUT THE AMERGENCE GROUP

The Amergence Group's (PINKSHEETS: AMNG) provides valuable advice and support to new businesses with its goal of accelerating their intended plans to introduce edgy, disruptive, and/or innovative technologies to the world market. The Company's 8-year-old Tranzbyte division continues to focus on the development and marketing of its innovative group of optical media enhancement technologies worldwide such as FLASHAlbum, a technology which enables distributors of optic disc media (CDs and DVDs) to combine the best features of both mediums on one USB flash drive.

ABOUT ALTITUDE ORGANIC LICENSING CORPORATION

Altitude Organic Corporation was founded in Denver, during the medical marijuana industry 'green rush' of early 2010. AO Licensing Corp. generates revenue within the fastest growing industry in the United States without carrying the liability of growing and selling marijuana. The company generates revenue by licensing its Altitude Organic™ Federal Trademark and seed-to-sale business services to dispensaries in Colorado and California. The company recently launched Doctor MMJ (www.doctormmj.com) -- a medical marijuana doctor referral service. Visit www.AltitudeOrganicMedicine.com or www.AltitudeOrganicCorp.com today.

NOTES ABOUT FORWARD-LOOKING STATEMENTS

Except for any historical information contained herein, the matters discussed in this press release contain forward-looking statements that involve risks and uncertainties, including those described in the Company's Securities and Exchange Commission reports and filings. Certain statements contained in this release that are not historical facts constitute forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, and are intended to be covered by the safe harbors created by that Act. Reliance should not be placed on forward-looking statements because they involve unknown risks, uncertainties and other factors which may cause actual results, performance or achievements to differ materially from those expressed or implied. Forward-looking statements may be identified by words such as estimates, anticipates, projects, plans, expects, intends, believes, should and similar expressions and by the context in which they are used. Such statements are based upon current expectations of the Company and speak only as of the date made. The Company undertakes no obligation to update any forward-looking statements to reflect events or circumstances after the date on which they are made.

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