SOURCE: Brickstream


January 14, 2013 09:00 ET

Brickstream Teams Up With Reseller Partners at NRF Annual Convention & Expo

Channel Relationships With salesfloorLIVE, Lavi, Experian and RetailNext Underscore Brickstream's Momentum in the Retail Analytics Market

NEW YORK, NY--(Marketwire - Jan 14, 2013) - Brickstream, a leader in behavior intelligence solutions for environments where people shop, gather, work and play, today announced joint activities with four reseller partners at this week's NRF (National Retail Federation) Annual Convention & Expo, being held January 13-16 at the Jacob K. Javits Convention Center in New York City. Otherwise known as "Retail's BIG Show," the annual event is attended by tens of thousands of retail industry professionals and features educational and thought leader presentations, networking and a showcase of the industry's most innovative technologies. Brickstream will be headquartered at booth #2705 on the NRF Expo floor and will also participate in activities with the following partners:

  • salesfloorLIVE, a Cloud-based real-time business intelligence platform designed to accelerate store performance and help retailers focus more on customer conversion and retention. As Brickstream's primary partner at NRF, salesfloorLIVE shares booth space (#2705) with Brickstream and will be synchronizing demonstrations of its analytic solution with demonstrations of Brickstream QueueIQ technology capturing real-time queue and floor traffic data.

  • Experian FootFall provides advanced store performance analytics and visitor insight, enabling retailers to optimize sales and operational effectiveness. The company will demonstrate Brickstream technology in booth (#2264) in conjunction with their powerful software and end to end services for capturing, reporting and modeling key metrics to boost profits, particularly in relation to in-store traffic, labor performance, ratios and conversion, shown via real-time dashboards. "This partnership is a vital component of the investigative tools we have developed which are enabling new reporting capabilities for retailers, extending across locations and channels," said Roseanne McCauley, Vice President of Experian FootFall, the Americas. Joint customers include Charlotte Russe.

  • Lavi Industries, a national leader in public guidance and queue management solutions, has recently announced its Partnership with Brickstream. Lavi combines the Brickstream technology with its Qtrac Call Forward Electronic Queuing system to provide retailers with real-time alerts and dashboards, allowing them to respond quickly to changes in customer flow and service queues, and to notify customers about available service queues. "Our two companies share some great synergies. The availability of real-time queue analytics is a game changer for retailers who understand that significant revenues are won and lost at the checkout lane," said Perry Kuklin, director of marketing for Lavi Industries. "We not only increase service efficiency and customer throughput, but can equip retailers with the intelligence they need to make immediate adjustments to staffing and queue configurations. Lavi Industries will showcase its next generation queue management solution, incorporating Brickstream's QueueIQ technology, in the company's NRF booth (#2727)

  • RetailNext, a leader in Applied Big Data for brick-and-mortar retail, delivers real-time analytics that enables retailers and manufacturers to monitor, collect, analyze and visualize in-store data. Brickstream solutions will be used in RetailNext's booth (#2425) to capture data in real-time that will be integrated with other store-related metrics and used to demonstrate the analytic capabilities of RetailNext applications. 

"We look forward to joining a number of our partners this week at NRF to showcase the benefits that our combined solutions and technologies can bring to retailers of all sizes," said Steve Jeffery, CEO of Brickstream. "Brickstream is additionally pleased to welcome Lavi Industries into our network, and to continuing our momentum in the retail analytics space as we ring in 2013 at the industry's biggest show."

About Brickstream
Brickstream is a leading provider of behavior intelligence solutions for understanding human behavior in the places where people shop, gather, work and play. Brickstream's technology intelligently collects, integrates and analyzes data related to the actions of people as they enter, move through and exit an environment, delivering the equivalent of clickstream analytics for the brick-and-mortar world. Premier retailers, grocery chains, hospitals, banks and others use Brickstream to understand more about their customers and visitors, and draw on the insight gained to enhance customer service, optimize resources, and maximize economic opportunities in real-time. Headquartered in Atlanta, Brickstream has the largest installed base of 3D smart devices worldwide, a global network of partners, and regional offices in Europe and Asia. For more information, visit or follow Brickstream on Twitter @brickstream

Contact Information

    Yamini Kagal
    Director, Marketing
    T: 404.249.8153
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