Jessica Howe

November 30, 2006 09:30 ET

Brides Hail New Book as Wedding Day Lifesaver

LONDON, UNITED KINGDOM--(CCNMatthews - Nov. 30, 2006) - Valentine's Day 2007 sees the launch of a book recognised by The New York Times as "unquestionably THE source of information for any bride and groom-to-be". 'The One Stop Wedding Kit', published by Love and Cherish and written by Jessica Howe, offers brides a chance to turn wedding planning from a time of stress and strain into a relaxed, enjoyable experience.

"It's a wedding day lifesaver," said bride Kim Argyl. "Your big day is supposed to be the happiest of your life, yet all too easily it can become a source of stress and anxiety. This was the case for me, and with a few months to go I was really dreading the experience. Then I was recommended this book and it changed everything. Highly recommended, indeed the groom toasted the author in thanks for helping maintain my sanity!"

Earlier this year an American Express survey of 500 newlyweds revealed half found sorting through the myriad of wedding options intimidating, whilst 80% experienced stress over escalating costs. Pressure for perfection, fear of forgetting vital details, and the headache of enormous bills can quickly turn the modern bride's dream day into her worst nightmare.

'The One Stop Wedding Kit' provides brides with a complete, user-friendly guide to wedding planning, from the grand society affair to an intimate family gathering. It advises how to arrange every detail in good time, save money - and most importantly have fun whilst doing it. Checklists, illustrations, timelines and glossaries simplify the experience, and the book is small enough to carry in a handbag to wedding appointments.

Howe says brides reacted well to pre-release copies. "The response overwhelmed us," she said. "The book's positive outlook seems to strike a chord with modern brides, but I'm surprised how many pre-orders we've had from brides' Mums, Dads and friends looking for an engagement gift."

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Author Jessica Howe is the founder of www.loveandcherish.net, a website dedicated to helping brides plan their own perfect day. Her bridal stress-busting techniques are adapted from those she used in her previous career as an executive coach, helping high-flying directors manage heavy workloads. She has interviewed hundreds of wedding professionals and brides, and as a recent bride herself she has personal insight into how to make a wedding successful.

Visit the online press room (www.loveandcherish.net/pressroom.asp) to skim the book, download pack shots and wedding images, view author bio, case studies, latest book reviews or to request a review copy. 'The One Stop Wedding Kit' is available for US$15.99 from www.amazon.com or for GBP10.39 from www.amazon.co.uk. For more information please email info@loveandcherish.net, call (310) 933-5882 if calling from the US or (0207) 558-8812 if calling from the UK.

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