Nestlé USA

Nestlé USA

August 09, 2011 15:34 ET

Bright Ideas for a Successful School Year

Nestlé Family Offers Useful Tips, Inspiring Ideas and Great Prizes to Start the Year Off Right

GLENDALE, CA--(Marketwire - Aug 9, 2011) - Homework-filled nights and busier schedules signals back-to-school season is in full swing! Finding the time to nourish our children and stay connected as a family before and after school can be a stressful undertaking, but it does not have to be. With its ultimate back-to-school resource at, Nestlé Family welcomes the new school year with a sensational back-to-school program featuring great prizes, helpful tips, nutritious meal ideas, and family-fun activities to help families stay connected and maintain balanced eating habits before and after the bell rings, including the following:

  • Staying connected made easy:

    1. Spending a pleasant afternoon in the kitchen with your kids baking up goodies is fun, quality time they will always remember.
    2. Find a delicious selection of kid-friendly recipes using NESTLÉ® TOLL HOUSE® at
    3. Pick certain times of the day where the entire family unplugs. No typing, no texting, no talking on the phone, especially around dinner time. Regular family dinners have long been touted as an important component of a well-rounded childhood. Research shows that the more family meals kids put down, the more their grades go up. Dinner time is more important than story time in helping to build vocabulary. From "Dinner Club Awards" to its fun, interactive "Lasagna Memory Game," a variety of great family mealtime ideas and activities await at from STOUFFER'S®.

  • Make nutritious options fun for kids:

    1. Help kids enjoy their lunch and make healthy choices by being creative and thinking outside the box. Pack juice boxes (without added sugars) in kids' lunchboxes, make juice smoothies or prepare snacks with NESTLÉ JUICY JUICE® 100% Juice. provides a delicious collection of recipe ideas as well as articles, activities, and advice.
    2. Even with a tasty lunch, a light after-school snack is a great way to refuel a child's body before play or study time. Sweeten up a batch of trail mix or granola with NESTLÉ® RAISINETS®. They're made with real fruit, a natural source of antioxidants.

"We know that family health and happiness is a parent's top priority and the busy back-to-school schedule can be tough to manage," said Karen Crawford, Director, Marketing Communications for Nestlé Family. "Every new school year marks a time to start fresh and make resolutions about daily routines, healthier meals and snacks, and family togetherness. We're pleased to celebrate the new school year with a variety of useful back-to-school resources parents can use to meet their goals throughout the school year."

In addition to a fast-paced schedule, picking up those much-needed supplies for the academic year can get costly. Enter Nestlé Family's "Happy New School Year" sweepstakes to help make the transition easier. One lucky family will receive the grand prize of $5,000 for back to school essentials and a $2,000 Nestlé Literacy Grant to the winner's school of choice*. By entering every day, contestants can increase their chances to win the grand prize, as well as a daily prize of a $50 gift card.

For more inspiration and ideas on nourishing healthy, happy families during the school year, and for more information on how you can enter for a chance to win the "Happy New School Year" Sweepstakes, visit

*SWEEPSTAKES: No purchase necessary. Sweepstakes ends 10/15/2011. Open to legal residents of the 50 U.S. & DC, 18 or older. Void where prohibited. Subject to full official rules and prize details at:

About Nestlé Family

Big or small, each day's events write your family's unique story. That's why Nestlé created Nestlé Family -- to offer inspiration and ideas that help foster the moments that nurture your family's health and happiness. Designed for families with kids age 3-12, Nestlé Family provides inspiration including everyday and seasonal family fun activities and healthy meal ideas. Nestlé is part of Nestlé S.A. in Vevey, Switzerland -- the world's largest food company with a commitment to Nutrition, Health & Wellness -- with sales of $101 billion. Nestlé makes delicious, convenient, and nutritious food and beverage products that enrich life's experiences including the following: NESTLÉ® JUICY JUICE®, STOUFFER'S®, NESTLÉ® TOLL HOUSE®, NESTLÉ® CRUNCH®, WONKA®, NESTLÉ® RAISINETS®, OVALTINE®, CARNATION® Breakfast Essentials™, BOOST® KID ESSENTIALS™, NESTLÉ® PURE LIFE® Purified Water, NESTLÉ® DRUMSTICK®, DREYER'S/EDY'S®, NESTLÉ® NESQUIK® and NESTLÉ® COFFEE-MATE®. Nestlé. Good Food, Good Life. Visit

All trademarks are owned by Société des Produits Nestlé S.A., Vevey, Switzerland or are used with permission.

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