July 02, 2014 12:47 ET

BrightTALK Re-Imagines the Online Presentation Experience

SAN FRANCISCO, CA--(Marketwired - Jul 2, 2014) - Presenting online is not a new experience, but it just got a whole lot cooler. BrightTALK announced today the release of a new presenter experience that redefines how online presenters reach audiences of business professionals.

Built in HTML5, the live webinar and video platform uses HD technology to provide a rich widescreen experience for presenters and audience members alike. It delivers live content via video, making content ready for viewing on a range of devices and players.

For presenters, the new experience features an improved full screen user interface that provides interactive displays alongside the presenter view to show real time feedback and information from the audience. This makes it easier for presenters to engage with their audiences while also focusing on delivering their message. Presenters will also be able to share their screen seamlessly as part of the BrightTALK interactive live player experience.

This enables presenters and content managers to leverage all of BrightTALK's built-in features for marketers, including efficient registration, automated email notifications and engagement insight reports. BrightTALK also helps marketers reach new audiences, nurture existing audiences and create a single unified profile of the content consumption of each audience member that signals purchasing intent.

"This is the foundation of BrightTALK's next generation live presenting product," said Peter Rance, VP of Product Management at BrightTALK. "We are pleased to share this re-imagined experience with our users and invite other presenters and marketers to check it out."