SOURCE: Brisset Beer International, Inc.

June 26, 2015 08:00 ET

Brisset Beer International, Inc. Launches New Broken7 IPA

MONTREAL, QC--(Marketwired - Jun 26, 2015) - Brisset Beer International, Inc. (OTC PINK: BBII) today announced the launch of Broken7 IPA after the beer's successful debut at the Montreal beer festival, Mondial de la bière 2015.

Broken7 IPA expertly combines Cascade, Chinook, and Citra hops with Canadian Two Row and Crystal 75 malts, resulting in a smooth, bitter, well-balanced, India Pale Ale that's full of character.

"This is a fantastic addition to our line up," said President and CEO, Stéphane Pilon. "With Broken7 IPA, we aimed for a familiar yet elevated beer for our consumers. The result is a bold new flavor; best enjoyed with friends watching a game or at a backyard BBQ."

Broken7 IPA is available in over 1,000 stores throughout Quebec in 500ml bottles.

For more information, please visit Broken7.ca or Broken7's Facebook page.

About Brisset Beer International, Inc.

Brisset Beer International, Inc. is a Quebec based craft beer company that markets, and sells Broken7 Blonde Ale and Broken7 IPA. The Company is publically traded on PINKSHEETS under the symbol BBII. For the Company's SEC filings, please visit www.sec.gov.

Forward Looking Statements

This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act. The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees as of 1995. Those statements include statements regarding the intent, belief or current expectations of Brisset Beer International, Inc., and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. These and other factors are identified and described in more detail in our filings with the SEC, including, our current reports on Form 8-K. The Company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.

Contact Information

  • Brisset Beer International, Inc.

    Website: Brissetbeer.com
    Phone: 1-866-272-0871
    Email: ir@brissetbeer.com