New Look

New Look

March 01, 2012 05:27 ET

Britain's Got Talent at London Fashion Week as New Look Sponsor Giles Deacon Show

It's the Best of British at Giles Deacon's Show as New Look Favourites Show their Support

LONDON, UNITED KINGDOM--(Marketwire - March 1, 2012) - London Fashion Week has drawn to its colourful close and Britain's fashion designers have been heralded as grown up and glamorous by Anna Wintour, British-born editor-in-chief of American Vogue.

It's a worthy accolade and one deserved when the long list of Britain's designers is considered. At the forefront of innovative fashion, an impressive portfolio of designers has established themselves on the global fashion stage.

At the helm of British fashion is Giles Deacon, the British-based designer and graduate of Central St Martin's. His London Fashion Week collection was dramatic, darkly romantic and full of vision, showcasing gothic-inspired velvet tuxedos, romantic gowns and dramatic, flame-ravaged dresses. There was no doubt of his place as a real ambassador of British fashion.

Time well spent at Bottega Veneta and the Gucci Group has contributed to his status as one of the country's most loved, influential British designers, awarded 'British Designer of the Year' at the British Fashion Awards in November 2006.

More recently in his career, he has embarked on collaborations with on-trend store of the British high street, New Look. Sponsors of his show at London Fashion Week, the two have enjoyed a highly successful relationship, with Giles Deacon's iconic Gold by Giles Deacon Collection sitting amongst New Look's own seasonal ranges of shoes, bags and dresses, pushing high street fashion forward.

The strong working relationship between the two was made all the more prominent by the front row faces of Kelly Brook and Pixie Geldof at the Giles Deacon London Fashion Week show. Both have, at one time, modelled for both Giles Deacon and New Look, bringing their unique sense of Britishness to the high street store and the fashion designer. London Girl, Pixie Geldof was the perfect face for the punk-glamour of New Look's Limited Edition range in 2008, whilst glamorous Kelly Brook has not only modelled, but also designed successful ranges of lingerie and swimwear for the store.

A celebration of British style was present at New Look's fashion family during London Fashion Week, with New Look linking up some of Britain's best-loved fashion favourites.

About New Look

New Look are award winning fashion retailers, and offer a wide choice of clothing to suit all tastes. From jackets to handbags, maternity clothes to jumpsuits, mens shoes to kidswear, New Look offers glamorous clothing at affordable prices.

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