BroadLogic Names Sik-Han Soh Senior Director of Operations

SAN JOSE, CA--(Marketwire - March 11, 2008) - BroadLogic Network Technologies, a leading provider of silicon solutions for broadband networks, today announced the appointment of Sik-Han Soh as senior director of operations responsible for the company's operational excellence and the quality and reliability of BroadLogic's products. Sik-Han has more than 15 years of engineering and operations experience in the semiconductor industry, including foundry management, negotiating supply agreements, and new product introductions. The appointment comes as BroadLogic continues to expand its operations in response to strong market growth and demand for BroadLogic's solutions.

"Soh's experience includes a powerful combination of highly technical, hands-on engineering related to manufacturing quality and a track record of successful operational management of silicon production," said Danial Faizullabhoy, president and CEO of BroadLogic. "We are extremely pleased to bring Soh on to ensure operational excellence and product quality during a time of rapid growth for BroadLogic."

Most recently, Sik-Han was director of operations, technology and manufacturing at broadband access solutions provider Centillium Communications, Inc., where he was responsible for operations and overall product quality as well as sourcing new technologies, selecting foundries, negotiating supply agreements, focusing on cost reductions, and managing supplier relationships.

Prior to Centillium, Sik-Han was senior QA manager, Configurable Product Group at Fairchild Semiconductor Corp., where he managed quality assurance-related activities, including qualifying and auditing foundries and subcontractors and monitoring process and product quality and reliability. Sik-Han has also held a variety of management and engineering positions at National Semiconductor Corp. and Hewlett-Packard.

Sik-Han has a Master of Science and Bachelor of Science in Electrical Engineering from Washington University in St. Louis, and a Bachelor of Arts in Physics from Earlham College, Richmond, Indiana. He has published several papers on manufacturing reliability.

"As the demand for BroadLogic's innovative silicon increases, operational efficiency and product reliability will be critical to customer satisfaction and maintaining a competitive edge," said Sik-Han Soh. "I look forward to being part of a BroadLogic team that will reshape the broadband video industry."

About BroadLogic

Headquartered in San Jose, California, BroadLogic designs and supplies breakthrough video-processing technologies that enable broadband network operators to maintain their competitive edge by offering next-generation video-on-demand, digital-video, voice, and high-speed data services to more consumers. BroadLogic's patented technologies power devices that simultaneously process an order of magnitude more video content than conventional approaches, helping operators maximize revenue gains while controlling operational and capital expenditures. For more information please visit www.broadlogic.com.

Contact Information: Contact: Kathleen Shanahan Eastwick Communications (415) 570-1405 kshanahan@eastwick.com