SOURCE: BroadSoft, Inc.

January 23, 2008 10:46 ET

BroadSoft and C3IP to Debut the First-Ever VoIP Mashup With ACT! by Sage at INTERNET TELEPHONY Conference & Expo

Integration With Carrier-Grade VoIP Adds Calling Feature to Popular Contact and Customer Management Application

MIAMI, FL--(Marketwire - January 23, 2008) - BroadSoft, Inc., a leading provider of VoIP application software, and C3IP Communications, LLC, a provider of hosted voice, video and data IP solutions for business, today announced that the two companies will debut the first-ever "VoIP AddOn" for the ACT! by Sage contact and customer management software application at the ITEXPO held here from Jan. 23 to 25.

The VoIP AddOn developed by C3IP seamlessly integrates ACT! with BroadSoft's carrier-grade BroadWorks® VoIP application platform, the platform of choice among leading service providers for the delivery of hosted telephony, multimedia and unified communications and mobile services. The VoIP AddOn solution enables call management capabilities within ACT! for BroadWorks end-users.

ACT! Add-on solutions extend the functionality of ACT! and are marketed directly to ACT! users. The BroadWorks-based VoIP AddOn is not yet available through ACT! Add-on. ACT! has 2.8 million registered users and an additional 43,000 corporate account customers.

"We are proud to be the first to integrate call control with ACT!," said Cory Miller, Principal of C3IP. "Integrating ACT!, the No. 1 rated contact and customer management solution, with BroadSoft's proven telephony platform, increases productivity through easy to use features, such as click to dial from the database, automatic logging of calls and screen pops on inbound calls."

The BroadWorks-based VoIP AddOn for ACT! enables:

--  Automatic screen pops from CRM database records based on Caller ID
--  Complete call history automatically embedded into each ACT! database
    record
--  Note taking for each call during and/or after the call
--  "Click to Dial" Contacts directly from your ACT! Database
--  Convenient storage of voicemails in ACT! contact's history
--  Receive voice mail messages via email (.wav file)
--  4-digit extension dialing from ACT!, even to coworkers located in
    different cities.
    

"When you combine the market leader in VoIP applications with ACT!, a pioneer of customer relationship management, you unleash a powerful joint solution for businesses of all sizes," said Michael Lauricella, director of BroadSoft Xtended, the company's open development program. "C3IP has proven the flexibility of the BroadWorks platform to create new, exciting service offerings that add value for the end-user."

C3IP developed the VoIP AddOn using BroadWorks APIs (Open Client Interface -- Provisioning and Client Application Protocol) in partnership with a leading Add-on developer for ACT!.

C3IP will conduct live demos of the BroadWorks VoIP AddOn for ACT! in the BroadSoft booth (Booth #1026) at the ITEXPO from Jan. 23 to 25. To request a meeting, click here or contact Ira Feuerstein at 480-751-4070, or visit www.voipaddon.com.

About C3IP

C3IP Communications is based in Arizona and provides hosted voice, video and data IP solutions for business. Smart executives choose C3IP to improve the performance of their communications systems, maximize ROI, and reduce the costs of their IT and telecom infrastructure through its world-class VoIP solutions. Unlike Internet telephone companies, VoIP from C3IP is more reliable, scalable and affordable. C3IP's network is the only CLEC-certified, 100% private IP network registered with a national footprint. Our network is infinitely scalable and handles more than 500 million minutes per month of talk time from businesses and the top telecom carriers in the world. On average, C3IP saves our customers between 30 and 65% on their IP communications systems and services. For additional information, go to www.C3IPcommunications.com.

About ACT! by Sage

ACT! established the Contact Management software category in 1987 and, today, is the number-one selling contact and customer management solution and preferred choice of over 2.8 million registered users and over 43,000 additional corporate customers to organize, access and manage their customer information. ACT! delivers powerful capabilities that support a full range of desktop, laptop, Web browser and handheld device access methods that can work seamlessly with a centralized database to help individuals, selling teams and corporate workgroups improve productivity and increase sales. For more ACT! information, visit www.act.com, or call 866-333-0990.

About the BroadWorks Platform

BroadSoft's IMS-compliant BroadWorks® platform provides a comprehensive range of VoIP applications, including Hosted PBX/IP Centrex, Mobile PBX, Business Trunking and residential broadband services fully integrated into a single VoIP application platform. BroadWorks is uniquely capable of providing these applications with the reliability, redundancy, scalability and regulatory capabilities required to deliver carrier-class service.

About BroadSoft®

BroadSoft provides VoIP application software that enables the delivery of hosted telephony and multimedia services. Its award-winning flagship BroadWorks® technology empowers wireless, wireline and cable carriers to deliver next-generation voice and multimedia applications and advanced features that enable them to increase revenue, enhance competitive differentiation and elevate customer satisfaction. BroadSoft's family of carrier-class software products delivers the scale, open architecture and reliability that the world's leading telecommunications companies demand to serve mission-critical enterprise and residential broadband customers. BroadSoft provides VoIP applications to 7 of the top 10 and 13 of the top 25 largest carriers worldwide, as measured by recent annual revenue, including Korea Telecom, KPN, SingTel, Sprint, Telefonica de Espana, Telstra, T-Systems, and Verizon. For additional information, go to www.BroadSoft.com.

BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All other names are trademarks of their respective companies.

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