SOURCE: Brookwood


April 28, 2009 09:00 ET

Brookwood Helps Church Pension Group Engage in eLearning to Deliver Superior Customer Service

PHILADELPHIA, PA--(Marketwire - April 28, 2009) - Church Pension Group (CPG) partnered with Brookwood Media Arts to develop a blended eLearning solution that would unify efforts to deliver consistent training messages to its call center employees. The organization needed to provide training for internal team members in response to limited resources and the implementation of new technology to ensure optimal customer support.

Founded in 1914, the Church Pension Group provides pensions, life insurance, and other benefits to the Episcopal clergy, lay employees, and their families across the nation. CPG selected Brookwood to construct a uniform knowledge base that would train call center representatives to use the new benefits package system to better assist active and non-active clergy members. The adept learning environment Brookwood created also ensured all call center representatives would deliver the same messages about CPG products and services in a professional and appropriate manner.

"Because we didn't have any current eLearning content, we needed Brookwood to design a core curriculum with individual courses geared towards different learning objectives," describes Jennifer Lewis, Assistant Vice President Diversity & Development for CPG. Adobe Presenter was used to author the content into a pilot for the entire company. Brookwood developed a dynamic learning environment to engage users and increase their retention of the material by utilizing insightful narration, colorful graphics, and animation. "I really felt the eLearning was very rich in media, graphics, and design and really helped make the whole experience very effective for our learners," says Pat Rasile, Learning and Instructional Designer for CPG who led the project.

Church Pension Group wanted to be self-sufficient in their future eLearning initiatives and fully utilize Brookwood's eLearning capabilities. Brookwood developed eLearning templates, an eLearning Best Practice Guide, and a Video Support Library to provide ongoing resources for CPG to develop future eLearning courses. To help CPG prepare for future course development, Brookwood provided onsite mentoring, consulting, and training so CPG staff could continue to create custom content and build their own eLearning courses. Pat Rasile noted, "They have been educating us along the way to a point that when we are done I really feel as though I have the knowledge transfer to continue the path and create my own eLearning."

Visit to hear more from Pat Rasile and learn more about CPG's eLearning solution.

About Church Pension Group

Church Pension Group (, located in New York, NY, provides pensions, life insurance, disability coverage, and other benefits for clergy and workers of the Protestant Episcopal Church in the United States.

About Brookwood Media Arts

Brookwood Media Arts (, located in Lower Gwynedd, PA, provides cutting edge eLearning solutions. Brookwood's state of the art eLearning Lab provides distinctive eLearning programs designed to engage your audience as well as educate. Visit our eLearning Lab to find out how you can get started today!

Contact Information

  • Contact:
    Laura Haas
    Brookwood Media Arts
    Email Contact
    215-643-8580 x130