Bombardier Recreational Products Inc. (BRP)

Bombardier Recreational Products Inc. (BRP)

August 23, 2007 13:04 ET

BRP Marks the 20th Anniversary of Modern Sea-Doo Watercraft with the 2008 X and Wake Models

BRP Launches High-Performance Sea-Doo 255 HP RXP-X & RXT-X PLUS the Industry's 1st PWC Ballast System on the Sea-Doo WAKE

PALM DESERT, CALIFORNIA--(Marketwire - Aug. 23, 2007) - Since re-launching the modern Sea-Doo® watercraft in 1988, BRP has built the Sea-Doo name into one of the biggest marine brands in the world, with over one million units manufactured. Sea-Doo watercraft offer riders the ultimate riding experience. To celebrate the 20th anniversary of Sea-Doo, BRP raises the bar for 2008 with dramatic new X models - the 255 hp RXP™-X™ and RXT™-X; and the first-ever personal watercraft ballast system on the Sea-Doo WAKE™ model.

NEW SEA-DOO X MODELS: BRP flexes its muscle heritage with a new category of racer-inspired models for 2008: Sea-Doo RXP-X 255 and RXT-X 255. No other manufacturer offers a production watercraft with a complete high-performance package of this level, which sets a new benchmark in power, acceleration, handling and fun. The high performance X models deliver the industry's best handling hulls and rider ergonomics, for precise, nimble performance, plus the new supercharged and intercooled 255 hp Rotax® 4-TEC® engine, for maximum power. This is the most powerful engine ever in a Sea-Doo watercraft, and it retains Sea-Doo's title for the industry's best power-to-weight ratio (see Technology Backgrounder for details). The X models feature a race-style handlebar and steering system, and a special, low profile, high-grip seat, that combine to provide riders with maximum leverage for fine-tuning their riding position. RXP-X and RXT-X deliver the quickest acceleration ever offered on a production personal watercraft, able to travel 200 ft / 61 m from a standing start in under four seconds, comparable to the most exotic sports cars.

NEW SEA-DOO BALLAST SYSTEM: BRP takes the only watercraft specifically designed for tow sports and boosts the wake amplitude for 2008. The industry's first ballast system allows the rider to add up to 200 lbs / 90 kg of additional weight to the rear swim platform for greater "pop" when launching off the wake, providing more jump height, easier wake-to-wake jumping, and more advanced manoeuvres. The easy-fill and removable ballast system also features a large non-skid surface, footrests for the rear-facing spotter, and is integrated with the standard board rack to easily carry a board to and from the ride site.

"BRP is once again positioned to redefine the PWC industry with its high performance X models and unrivalled ballast system," said Yves Leduc, vice-president and general manager, Snowmobile, Watercraft, ATV and Sport boat - North America. "These new innovations and technologies clearly demonstrate why no one has more momentum than BRP in the powersports industry - and why Sea-Doo watercraft remain Number One worldwide."

The 2008 Sea-Doo line-up covers all watercraft segments, offering consumers the best choice of engines, features and colours.

MUSCLE SEGMENT

- RXP-X 255

- RXT-X 255

- RXP 215

- RXT 215

- RXP 155

The top selling watercraft in the industry return for 2008 with the exceptional performance and aggressive handling for which they are famous. The 2-seater RXP rips up the waves with either a supercharged and intercooled 215 hp or a fuel-injected 155 hp Rotax 4-TEC engine. While the 3-seater RXT rockets with 215 hp of Rotax power, BRP flexes its muscle heritage with a new category of racer-inspired Sea-Doo models for 2008, RXP-X 255 and RXT-X 255.

SPORT SEGMENT

- WAKE 215

- WAKE 155

BRP has led in wake sport technology since 1992 and is the only company to offer models specifically designed for wake sports. As the official watercraft of the Pro Wakeboard Tour, the newly coloured 2008 Sea-Doo WAKE 215 and Wake 155 offer an exclusive new ballast system and electric VTS™ (Variable Trim System), that combine with other exclusive wakeboarding features such as the high rise ski pylon and board rack, to create the ultimate wake experience.

LUXURY PERFORMANCE

- GTX(i) Limited 215

- GTX 215

- GTX 155

The Sea-Doo brand has always defined prestige and luxury. For 2008, the supercharged and intercooled 215 hp Rotax 4-TEC engine powers the premier GTX Limited. The industry's most feature-loaded watercraft also offers a new removable, integrated hand-held Garmin+ colour GPS 76C. The renowned GTX model is also available for 2008 with the same 215 hp engine or a fuel-injected 155 hp Rotax 4-TEC option.

RECREATION SEGMENT

- GTI™ SE 155

- GTI SE 130

- GTI 130

- GTI 130 Rental

BRP comes on strong for 2008 in family recreation, the fastest growing segment in the industry. The feature-packed GTI SE model comes with a fuel-injected 155 hp or 130 hp Rotax 4-TEC engine choice, the most powerful options in the segment, while the GTI and GTI Rental get their drive from the 130 hp Rotax 4-TEC. All GTI models optimize the fun factor and are available in a new Regal Red coloration while the GTI SE 155 is also available in an exciting new Spring Green colour. Feature for feature and cc for cc, the Sea-Doo GTI models offer recreational riders and families unmatched value and fun.

Like all Sea-Doo watercraft, they are designed to deliver at least ten years of family fun on average. GTI return on investment starts with affordable pricing and continues with low maintenance requirements that make for hassle-free ownership!

"Our 20th anniversary celebrates many milestones, because no one better understands the dynamics of creating the best riding experience on the water through the integration of innovation and technology," concluded Leduc. "Moreover, today's Sea-Doo watercraft are 70% quieter and 90% cleaner than pre-1988 PWCs and all 2008 Sea-Doo models have earned the CARB 3 star rating for ultra-low emissions, while meeting EC rules for low noise."

Bombardier Recreational Products Inc. (BRP), a privately-held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorized recreational vehicles. Its portfolio of brands and products includes: Ski-Doo® and Lynx™ snowmobiles, Sea-Doo® watercraft and sport boats, Evinrude® and Johnson® outboard engines, direct injection technologies such as Evinrude E-TEC®, Can-Am™ all-terrain vehicles and roadsters, as well as Rotax® engines and karts.

www.brp.com

®, ™ and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

(i) Trademark of Castrol Limited, used under license.

(ii) Trademark of their respective owners.

Contact Information

  • Bombardier Recreational Products Inc. (BRP)
    Johanne Denault
    Manager
    Corporate Communications and Public Affairs
    450-532-5173
    johanne.denault@brp.com