January 04, 2010 16:00 ET

Bsquare Renews OEM Distribution Agreement With Microsoft

BELLEVUE, WA--(Marketwire - January 4, 2010) - Bsquare Corporation (NASDAQ: BSQR), the leading software solutions provider to the global embedded device community, has renewed its OEM distribution agreement with Microsoft Corporation under which Bsquare sells Microsoft's complete line of software products for embedded systems to OEMs in North America. The new agreement is effective for a six-month period Jan. 1, 2010 to June 30, 2010 -- at which time Microsoft anticipates introducing updated agreements for its distributors.

Under the agreement, Bsquare enables OEMs to quickly adopt Microsoft software products including Microsoft's innovative, new Windows 7-based technologies. Windows 7 for Embedded Systems and Windows Embedded Standard 2011 both enable touch and gesture input improving the end user experience for Bsquare customers building point-of-service, medical and industrial devices.

"The renewal of Bsquare's existing OEM agreement, along with our recently announced Windows Mobile distribution agreement, allow us to offer unparalleled support to OEMs building both mobile and embedded devices," said Scott Caldwell, Bsquare's director of licensing sales. "Bsquare's consultative approach to licensing sales ensures OEMs get the right product and pricing. We work closely with OEMs throughout their development cycle offering world-class engineering services, products and technical support to accelerate time to market."

As the only North American distributor that is nearly 100 percent focused on Windows Embedded products, Bsquare offers personalized account management and highly responsive technical support. Additionally, Bsquare offers products, engineering services and training to enable device OEMs to move from prototyping and development to testing and production faster with higher quality devices.

About Bsquare

Bsquare is an industry leader with a proven track record in providing engineering services and production-ready software products for the smart device market. Since 1994, Bsquare has provided device manufacturers with software solutions for personal navigation devices, point-of-sale terminals, handheld data terminals, smart phones and many other device categories allowing them to get to market more quickly and cost effectively.