SOURCE: Budda Amplification

July 31, 2006 09:00 ET

Budda Amplifiers Endorsed by Stevie D. of Buckcherry

SAN FRANCISCO, CA -- (MARKET WIRE) -- July 31, 2006 -- Budda Amplification, a leading manufacturer of high-end, American-handmade guitar amplifiers and effects pedals, proudly announces it has entered into an exclusive endorsement relationship with lead/rhythm guitarist Stevie D. of the Buckcherry band.

Stevie D. chose the Budda Superdrive 80 Series II head and Phat-12 speaker extension cabinets for their power, punch and superior rock tone. According to Budda's President, Scot Sier, "Stevie D. is a natural for our product brand. He represents the guitar player that is confident and unique and has no qualms about making a statement with his music and his gear. Our relationship with Stevie will continue to showcase the superior quality and sound of our products, which will translate into brand awareness and increased sales, not to mention another satisfied guitar player!" The Buckcherry endorsement is a major asset to Budda's ongoing 2006 marketing program, which includes the increased use of professional artists in advertising, promotions, high-profile reviews, and publicity.

Well known in the Hollywood California rock scene, Buckcherry has been turning out old school rock for over ten years. With their latest CD release "15," they continue their decadent glam inspired rock, ignoring popular music trends. The band began a headlining club tour in the spring of 2006 as their album racked up over 26,000 copies sold in its first week!

Stevie D.'s endorsement will expose the Budda Amplification product line and brand to a new core of hard rock audiences, both on the domestic and international fronts. Already a super-group in Japan, their forthcoming fall tour with Pearl Jam will further expand their audience and introduce new fans to the unique sound of Budda guitar amps. The band's "bad boy of rock" attitude found the video of their recent hit single, "Crazy Bitch," rejected by MTV after requests for more than 80 edits. They subsequently announced that they were accepting video submissions from fans, and would feature more interpretations of their video in weeks to come.

Founded in 1995, Budda Amplification has matured into a successful amplifier manufacturing company based in San Francisco, California. The American, handmade Budda amps are venerated by today's leading artists and producers. For more information, visit www.budda.com or call toll free 877-866-3439.

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