SOURCE: Message Systems

April 10, 2007 09:32 ET

Build Trust, Boost Your Shopping Cart

Authentication Summit 2007 Session #902

COLUMBIA, MD -- (MARKET WIRE) -- April 10, 2007 --


Rebecca Lieb, Executive Editor, ClickZ Network


Ed O'Neill, VP of Technical Services for Dice
Kimberly Reckner, American Red Cross
Greg Tseng, CEO, Tagged, Inc.
Sal Tripi, Director of Operations, Publishers Clearing House
Session Overview:

Dice Vice President of Technical Services Ed O'Neill will join other marketer and ISP panelists at Authentication Summit 2007 to discuss how third-party accreditation solutions can optimize e-mail open and click-through rates and fill company shopping carts. Using real-world examples, panelists will share the pros and cons of implementing their email solutions and their ROI.

Attendees of this Authentication Summit session will hear O'Neill explain that by turning to Message Systems to optimize its email deliverability, online career site Dice now consistently delivers over 95 percent of its more than one million messages per day to job seekers, corporate customers and prospects. Through better delivery rates and improved email tracking and monitoring across multiple channels, Dice conservatively expects to realize a 20-fold ROI -- a potential cost savings in excess of $1 million -- in three years.


Thursday, April 19; 2:45 - 3:35


Authentication Summit 2007
Boston Sheraton
Republic Ballroom, Session #902
About the Summit

Authentication Summit 2007 is a two-day intensive program focused on online authentication, identity and reputation. Summit 2007 builds upon the success of the past two Summits with several enhancements, including expanding the event to two full days and three tracks, and highlighting best practices in email, Web and domain authentication.

About Message Systems

Founded in 1997, Message Systems is a worldwide provider of email software solutions and services for email service providers (ESPs), Internet service providers (ISPs) and large enterprises that need to manage the delivery of large amounts of business-critical email. Through a combination of technology, partnerships and intellectual capital, Message Systems offers a family of software solutions and services that address the email infrastructure and deliverability needs for organizations ranging from regional businesses to the Global 2000. With the most powerful Message Transfer Agent (MTA) on the market supporting more than 100,000 concurrent connections per server, Message Systems gets millions of unique messages to the right place at the right time. Headquartered in Columbia, Maryland, Message Systems has a network of channel partners in North America, Europe and Asia.

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