October 07, 2009 13:27 ET

Building Downtown's Urban Heart Online: DowntownPhoenix.com Launches With Plenty of Bells and Whistles; Includes Community of Urban Champions

PHOENIX, AZ--(Marketwire - October 7, 2009) - Jim, a regular light rail rider in and out of downtown, along with Kellie and Russ, who also frequent the area for business and fun, now have the latest on the city's urban core right at their fingertips. DowntownPhoenix.com replaces CopperSquare.com and brings a technological sophistication to all there is to see, do and explore within the urban core. Mobile alerts will let visitors know what events are going on or how they can tap into ticket giveaways. An expanded Phoenix business directory will paint the picture of what's happening at the diverse array of downtown dining spots, from sports bars to Irish pubs. Google Maps will move business professionals by day and event-goers by night in and out of the area -- whether on light rail or by other means. And now, the Downtown Phoenix Ambassadors are available to answer any and all downtown questions via text. (Simply text "Ask" to 25866.)

DowntownPhoenix.com is the new window to all that is going on in the center of the fifth largest city in the country. "This site is more in tune with the way the Web has changed and the way information is exchanged," noted Web developer Doug Cholewa of Catywampus, the local firm that designed the new site. "We focused on getting to the point of what visitors want to know, along with the tools needed to build an online, urban community." The site melds the key elements of Downtown Phoenix through a variety of visuals and color. The technology tools are abundant -- organized with obvious navigation, but also with a random application for those who are a little bit more adventurous and will let the site pick restaurant options for them.

"And the people on the streets, in the bars, working behind a desk or living on the 10th floor will also be weighing in," says Jim Flynn, the Downtown Phoenix Partnership's Marketing Director behind the new site. "We have a mix of exciting urban entrepreneurs and champions who want to tell the story of how downtown is evolving and changing, and they'll be blogging just that. They want others to know about the newest local hangout or the cool boutique with the latest eco-fashions. They want to talk about performances they've seen and the people they've met at the Civic Space Park events." More than 45 bloggers have signed on to support the information sharing within 30 days of the site's launch. Check out http://www.downtownphoenix.com/blog/ Flynn expects more to be added as things get up and running. Same goes for the Flickr members who will be sharing the latest sights from the city's urban environment on the site's Downtown Phoenix Flickr group page.

DowntownPhoenix.com takes a great deal of the real estate from CopperSquare.com but adds in expanded information and resources in economic development, living in downtown, a place for news and updates and a peek inside the workings of the Partnership. The options are plentiful and will be evolving as the downtown continues its transformation. "This site is for the people," Flynn says. "We're building an online community for the way people want to live and experience their city's exciting urban beat, and DowntownPhoenix.com is at the heart of that effort."

About Downtown Phoenix

As Arizona's only true urban core, Downtown Phoenix brings together the best the state has to offer in culture, innovation and experience. Arizona's Urban Heart encompasses more than 90 restaurants and bars; several museums; numerous live theater and music events; and various professional sports competitions at US Airways Center and Chase Field. DowntownPhoenix.com will help you connect with the places and faces of downtown.

About The Downtown Phoenix Partnership

The Downtown Phoenix Partnership is a 501c3 nonprofit organization made up of property owners located in Downtown Phoenix, between Fillmore to south of Jackson Streets and Third Avenue to Seventh Street. The Partnership provides enhanced municipal services within this area, including the management and marketing of Downtown Phoenix. For more information, visit www.DowntownPhoenix.com. The Partnership can be reached at (602) 254-8696.