April 12, 2007 10:25 ET

BURGER KING® invites hard working “Joe's” to get lucky

This Friday the 13th - FREE BK Joe® coffee

Attention: Assignment Editor, Food/Beverage Editor, Lifestyle Editor, News Editor, Photo Editor TORONTO, ONTARIO, MEDIA ADVISORY--(CCNMatthews - April 12, 2007) - Tomorrow, Friday, April 13th, BURGER KING® invites everyone to "Wake up with the King" and enjoy a free cup of BK Joe®, a new "hard-working" coffee now brewing at BURGER KING® restaurants nationwide.

For one day only, participating BURGER KING® restaurants across Canada will celebrate Friday the 13th with BK Joe® Day. Developed especially for BURGER KING® restaurants and available in regular and new turbo-strength, BK Joe® coffee is made-to-order so guests can "HAVE IT YOUR WAY®" any time of day.

WHAT: Every customer to visit a BURGER KING® on BK Joe® Day will receive a FREE small cup of new BK Joe® coffee

WHERE: Participating BURGER KING® restaurants across Canada

WHEN: All day on Friday, April 13, 2007

About BURGER KING® Canada
BURGER KING® takes pride in serving guests the best burger and a variety of other great tasting foods that are cooked over an open fire. The first BURGER KING® restaurant in Canada opened in Windsor, Ontario in 1969. Since that time, the company and its franchisees have established more than 320 family restaurants, operating in all 10 provinces.

BURGER KING® Canada uses only 100 per cent Canadian beef and is recognized for great fire-grilled taste, combined with a HAVE IT YOUR WAY® approach to service.

Contact Information

  • Tamara Stefek, Pilot PMR
    Primary Phone: 416-462-0199 ext. 23
    Secondary Phone: 416-553-7664
    E-mail: tamara@pilotpmr.com