SOURCE: Reflexis Systems

October 18, 2007 11:10 ET

Burlington Coat Factory Implements Reflexis in 15 Weeks

Leading National Retail Chain Looks to Increase Productivity and Improve Customer Service by Implementing Reflexis Task Management and Store Walk Applications in All Stores

DEDHAM, MA--(Marketwire - October 18, 2007) - Reflexis Systems Inc., the pioneer and leader in Retail Execution Management, announced today that Burlington Coat Factory Warehouse Corporation has successfully implemented the RetailAction™ task management and store walk solutions. From the initial kick-off meeting to rollout in more than 390 stores, the system was implemented in 15 weeks.

"The highly configurable RetailAction solutions and the dedicated Reflexis project team were key factors in the smooth and rapid implementation," said Evanne Cuccorelli, Vice President of Stores for Burlington Coat Factory. "Reflexis was able to quickly configure its software to support our business processes, and we are already benefiting from improved productivity, higher task completion and compliance levels, and the ability to monitor key metrics and respond pro-actively using best retail practices. The closed loop system has allowed us to streamline communication and reduce the volume of corporate-to-store email. The system allows store managers and associates to reduce time spent working on less productive tasks and paperwork so they can spend more time on the sales floor helping customers and driving increased sales."

"We are delighted to prove yet again our ability to implement solutions in 21 weeks or less that generate a significant Return on Investment for our retail customers," said Narayana Raghupathy, Reflexis Senior Vice President, Operations and Professional Services. "Reflexis continues to maintain its track record of 100 percent on time and within budget implementations. We look forward to helping Burlington Coat utilize additional functionality in our system and realize an even higher ROI."

About Reflexis Systems, Inc.

Reflexis helps retailers turn strategy into action with the integrated RetailAction™ suite of Retail Execution Management solutions. Reflexis customers include The Home Depot, Metro AG, Tesco plc, Sears Holdings, Staples, B&Q, Circuit City, Toys "R" Us, Barnes & Noble, AutoZone, and many other Top 250 Global Retailers. Reflexis customers have reported dramatic improvements in store-level compliance with corporate strategies, empowering them to increase average ticket sales and improve field and store management productivity throughout their chains.

The Reflexis suite of products features the RetailAction Manager™, RetailAction KPI Activator™, RetailAction StoreWalk™, and RetailAction LaborScheduler™. Reflexis Systems, Inc. is privately held and headquartered in Dedham, Massachusetts, with international offices in the UK, Germany, and India. For more information, visit

Contact Information

  • Contact:
    David L. Andrews
    Reflexis Systems, Inc.
    3 Allied Drive, Suite 400
    Dedham, MA, 02026
    Phone: (781) 493.3400
    Email Contact