SOURCE: Business RadioX

Business RadioX

November 07, 2014 10:00 ET

Business RadioX's Atlanta Business Radio Features TopRight Partners and Loudfund

Bill Fasig, Sam Tesh Talk Branding and the Impact It Has on Consumers

ATLANTA, GA--(Marketwired - November 07, 2014) -  Atlanta Business Radio welcomed to the studio Bill Fasig with TopRight Partners and Sam Tesh with Loudfund. Co-hosts Lee Kantor and Stone Payton spoke with these gentlemen about identifying and effectively communicating with potential consumers through branding.

TopRight Partners is a marketing team offering their clients industry thought leaders and expert level talent. They define objectives through research, planning and execution to identify how customers think, feel and act. TopRight Partners creates a valuable proposition for businesses, emphasizing what a brand means to the target consumer, and in turn how the consumer acts on that meaning. Through compelling branding, creative marketing execution and organizational engagement, TopRight Partners has developed a winning strategy.

"TopRight is a strategic, boutique marketing firm," said Fasig, CEO of TopRight Partners. "What we do for our client is focus on their story and figure out how to bring it to life within the market. We help define what they do and uncover the purpose behind the brand."

Also featured was Sam Tesh with Loudfund, a company engaged in creating a new musical ecosystem between musicians and their fans.  Loudfund is the first software platform featuring legitimate, selected artists willing to partner with their fans. It is a different approach to crowd funding that benefits both artist and audience.

To learn more about TopRight Partners and Loudfund, listen to the entire interview on Atlanta Business Radio.

About Atlanta Business Radio:

Each week, LIVE from the BusinessRadioX® studio in Sandy Springs, Lee Kantor and Stone Payton interview Atlanta, Georgia's top businessmen and businesswomen to learn what makes them the best at what they do. Podcasts are also available at Atlanta Business Radio.

About Business RadioX®:

Business RadioX® interviews dozens of innovative entrepreneurs and successful leaders each week. Its mission is to help local businesses Get the Word Out about the important work they're doing for their market, their community, and their profession. With a pro-business slant and a long-form interview format, guests don't have to worry about being ambushed or talking in "sound bites." Guests have enough time to tell their whole story and to share their insights and experience without interruptions. Business RadioX® hosts are business professionals interviewing their peers, drilling down on the critical issues, and delivering practical information to an engaged business audience. Business topics that are frequently covered include: Law, Finance, Healthcare, Technology, Trade Shows, B2B Marketing, Venture Capital, Training and Development and other issues impacting the business community. For more information, visit: http://www.businessradiox.com.

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