SOURCE: Creative Concepts

April 16, 2007 05:00 ET

Business Smart Tools Digital Marketing and PR Conference

More Speakers Join Xerox, GE, GM and Economist.com

FAIRFIELD, CT -- (MARKET WIRE) -- April 16, 2007 -- Digital marketing and Interactive Public Relations will be the hot topics for the Business Smart Tools Conference which will take place May 15th, 12:00-6:00pm, in Stamford, Connecticut at the Marriott.

Patrick Quinn, CEO, PQ Media, Albert Maruggi, President, Provident Partners, and David Vinjamuri, New Media adjunct professor, NYU and President, Thirdway, Inc. join the already impressive list of internet marketing and new media gurus listed below.

--  Chris Barger, Global Director of Communications Technology, General
    Motors
--  Ben Edwards, Publisher, Economist.com
--  Dwayne Schultz, VP Internet Marketing, Xerox
--  Ron Stevenson, VP Strategic Marketing, Global Media and Comm. Group,
    GE
--  Zack S. Zeiller, CEO and President, VPI.Net
--  Greg Verdino, VP Emerging Channels, Digitas
--  Rahul Sonnad VP, Business Development, thePlatform
--  Marshall Kirkpatrick, Director of Content, Splashcast (formerly of
    TechCrunch)
--  Scott McRae, President, Creative Change
--  Andrew Difiore, President, AnswerYes Consulting
    
Speakers will address and educate companies on how they can utilize new media tools to enhance their present marketing strategies. Topics will include
--  Advice and trends from Fortune 500 companies
--  Advergaming as a marketing tool
--  Viral Marketing "how to"
--  Internet TV
--  Video distribution
--  Corporate Blogging and Podcasting
--  How to align your Web Strategy with your Business Strategy and more!
    
The conference will also include on-site demonstrations from cutting edge business technology tech start ups which includes Confabb, Simulearn, OnCard, Vivapop, Splashcast, Totus and more.

And for the first time this year, we will be awarding one "start up" company with the Business Smart Tools Angel Award for the one demo company that shows the most promise. The Business Smart Tools Angel Award will consist of time spent with management gurus from

--  Hearst Interactive
--  Digitas
--  Spencer Stuart
--  U.S. Trust N.A.
--  Cohen and Wolf P.C
--  Creative Concepts
--  Agistix
    
Judges for the BST Angel Award will come from
--  Microsoft
--  UBS
--  Pepperidge Farm
--  Feedburner
--  The Advocate/Greenwich Time
--  United States Tennis Association
    
In addition to learning from the very best speakers and tech demos, there will be a cocktail party to follow (5:00pm - 6:00pm) which is one of the highlights of the conference.

Sponsors for this year's conference are Market Wire and AnswerYES Interactive.

For information about the conference or to purchase tickets at $75.00 per person, please go to http://www.businesssmarttools.com

About the Presenter, Creative Concepts

Creative Concepts is a Social Media, Public Relations and Marketing consultancy focused on using emerging technology and solid time tested practices to deliver every client's unique message. Creative Concepts uses all resources available to help achieve each client's goal for a successful PR, Marketing and Communications campaign.

To learn more about Creative Concepts, go to www.Creative-Conceptsllc.com.

Contact Information

  • Press Contact:
    Erin Hamilton
    Creative Concepts
    Email Contact
    203.259.4202