SOURCE: BTM Corporation

July 20, 2006 10:00 ET

Business Technology Management Corporation (BTM Corporation) Launches BTM Press

BTM Press to Unveil Multi-Year Research Findings in Series of Upcoming Management Books

STAMFORD, CT -- (MARKET WIRE) -- July 20, 2006 -- Business Technology Management Corporation (BTM Corporation) announced today that it has launched BTM Press and has already begun production on a series of books pertinent to both the business and academic communities.

The initial publications of BTM Press will include:

--  "Sustained Innovation - Converging Business and Technology to Achieve
    Enduring Performance" (BTM Press, Fall, 2006)
    
--  "Agile Enterprise - Sensing and Responding by Converging Business and
    Technology" (BTM Press, Spring, 2007)
    
--  "Extended Enterprise - Going Beyond Borders by Converging Business and
    Technology" (BTM Press, Spring, 2007)
    
--  "Consistent Execution - Driving Business Models by Converging Business
    and Technology" (BTM Press, Spring, 2007)
    
These publications will provide expert advice to help educate, evolve, adapt and continuously improve business technology management, highlighting emerging trends, opinions, research and leadership insights, and analysis from thought leaders and practitioners across the globe in collaboration with academic institutes, corporations and nonprofit organizations.

For more information on these upcoming publications, please visit http://www.btmcorporation.com/Research/Publications/Books.html.

The launch of BTM Press comes on the heel of the recent announcement of BTM Solutions™. BTM Solutions are a set of pre-packaged research, management processes, software applications and domain expertise that deliver on the convergence of business and technology. Publications of BTM Press directly support BTM Solutions with research findings and education to solve complex business problems such as enterprise agility, sustained innovation, governance, enterprise architecture and others.

Previous BTM publications, such as "The Alignment Effect and Winning The 3-Legged Race," are now internationally accepted resources for corporate and academic leaders on best practices relating to the imperative need for business technology management.

By leveraging BTM Corporation's partnership with Waterside Productions, BTM Press will aggressively produce and distribute its publications throughout the business and academic communities. Founded and led by industry veteran Bill Gladstone, California-based Waterside Productions is the world leader in representing business, computer and technical authors, including the well-known "Dummies" series. Since its founding in 1982, Waterside has successfully represented more than 5,000 books to over 50 publishers, generating more than $150 Million for its authors.

About BTM Corporation:

Founded in 1999, the Business Technology Management Corporation (BTM Corporation) provides research, technology platforms, and executive direction for managing business and technology together to the world's leading corporations, governments, and not-for-profit organizations. The company focuses on creating solutions with management processes, software applications and domain expertise that allow its customers to use technology strategically to build better businesses.

For more information about BTM Corporation, please visit www.btmcorporation.com.

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