SOURCE: TalkPoint


March 18, 2010 08:50 ET

BusinessWeek to Webcast "Online Marketing Strategies for 2010," Sponsored by Coremetrics, on March 23rd Using TalkPoint Technology

NEW YORK, NY--(Marketwire - March 18, 2010) -  BusinessWeek, a Bloomberg publication that provides market data and information for businesses, Coremetrics, the leader in marketing optimization, and TalkPoint, a leading provider of Webcasting and Internet Broadcasting, today announced that BusinessWeek will host a live webinar, "Online Marketing Strategies for 2010," sponsored by Coremetrics via TalkPoint's interactive video solution.

Join this webinar on March 23rd at 11:00 am Eastern to learn about new initiatives that leading online marketing executives believe will generate the greatest return on investment in 2010. Streamed live from Bloomberg BusinessWeek studios in New York this webinar features results from Bloomberg BusinessWeek Research Services' survey of senior marketers in the U.S. and Europe, revealing leading online marketing strategies to deepen customer engagement and increase bottom-line ROI.

In a live Q&A session, ask the panelists your questions on collaboration, personalization, and multi-channel marketing. Get answers to questions such as:

  • How can we ensure collaboration between departments and across channels?
  • How will we capture consumer attention and deliver a personalized experience?
  • How can we utilize technology to get more value out of the data we collect?

"This webinar is essential for anyone looking to upgrade their online marketing strategy," said Nicholas Balletta, CEO of TalkPoint.

To learn more about this Webinar presentation and to register, click here.

About BusinessWeek
Bloomberg BusinessWeek is a global source of essential business insight that inspires leaders to turn ideas into action. Through content, context, and collaboration, Bloomberg BusinessWeek moderates global conversations and moves business professionals forward. Founded in 1929, Bloomberg BusinessWeek magazine is the market leader, with more than 4.7 million readers each week in 140 countries.

For more information on BusinessWeek, go to

About Coremetrics
Coremetrics is the leader in marketing optimization. Its products help businesses relentlessly optimize their marketing programs to make the best offer, every time, anywhere, automatically. More than 2,100 online brands globally use Coremetrics' Software as a Service (SaaS) to optimize their online marketing.

For more information on Coremetrics, go to

About TalkPoint
TalkPoint provides Web-based audio and video Webcasting solutions that enable companies and organizations to communicate more effectively. TalkPoint's easy-to-use applications incorporate audio, video, slides, and other interactive elements to deliver high-impact presentations cost effectively. TalkPoint offers both self-service and full-service solutions.

For more information on TalkPoint, go to

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