February 21, 2013 04:00 ET

Butlins Welcomes 50 New Redcoats

50 new Redcoats are ready to be the ultimate holiday hosts at Butlins three seaside resorts.

LONDON, ENGLAND--(Marketwire - Feb. 21, 2013) - Hundreds of aspiring young people went through a rigorous interview process to become the next group of Butlins famous Redcoats. Only 50 were lucky enough to succeed, and they'll be joining 50 from the class of 2012. With unemployment levels of 18-24 year olds reaching over 20% in 2012, Butlins recruitment drive has given many the opportunity to gain valuable experience.

February half term sees the start of Butlins holiday season, and the new recruits have been busy learning all about what modern families need and want from a holiday. They will host over 1.5 million guests this year.

They'll also be fully trained in skills from street theatre, magic, circus skills, dancing, singing, presenting and DJing to sign language and arts and crafts.

Butlins is famous for developing a culture where personal skills are nurtured based on individual strengths. Past Redcoats have used these valuable life skills to go on to work in office jobs, teaching, the leisure industry and entertainment.

Jamie Thomson, a former Redcoat and now Entertainment Manager, said "We were looking for great people firstly - those who really shone for who they were, rather than what they could do. We've found an amazing group of young people who, in such tough times finding work, have shown nothing but absolute enthusiasm for hard work and a real desire to help our guests have a brilliant holiday."

After months of hard work the successful recruits will receive their iconic Redcoats from Mike Godolphin, Director for Butlins (and former Redcoat himself) for the first time at the 'Big Send Off' party held at Butlins Minehead, before they start work across the three Butlins resorts, where they'll live on site, from February.

They'll join the long list of famous people to perform at Butlins including Paul McCartney, Ringo Starr, Stephen Mulhern, Madness, Peter Andre, Status Quo and Westlife.

They'll host the UK's holidaying families until November, when they'll attend a graduation ceremony and have the chance to progress into the performance team, other roles within the company or complete the second year of the new "Butlins Academy".

About Butlins:

Butlins has three beachside resorts, Bognor Regis (West Sussex), Minehead (Somerset) and Skegness (Lincolnshire) and welcomes around 1.5m guests per year.

Butlins won the Tourism and Leisure Training Team Award as well as the Overall Winner Award in the Training Team categories at the Customer Service Training Awards 2011.

Butlins is part of Bourne Leisure Ltd which also owns Warner Leisure Hotels and Haven Holidays, and was named as Travel Company of the Year in the TTG Travel Awards 2012.

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