SOURCE: Web2 Corp

July 09, 2007 11:19 ET

ByIndia.com Set to Attract Young, Tech-Savvy Indians Through Video Playlists Feature

Indian Video Online Audience Points to 500 Million Potential Users

ORLANDO, FL and BOMBAY, INDIA--(Marketwire - July 9, 2007) - Web2Corp.com's (OTCBB: WBTO) ByIndia.com, India's #1 Indian-centric search engine and social network, will target young, technologically-savvy Indians by giving subscribers the ability to create their own personal video Bollywood playlists. ByIndia.com's feature-rich format sees personal digital libraries as a key success factor as more Indians come online. If the video trend in India tracks with the U.S., the potential Indian user-audience will exceed 500 million within the next few years. A recently published Pew Internet Life study places 100 million Americans, or 44% of the overall U.S. population age 12 or older, viewing video online.

The demographic of the typical video streamer skews to a younger user who is more likely to have a higher income, and be highly educated. "What started with the YouTube phenomenon, which caught Americans by storm, has moved from a brush fire to a wildfire," said William Mobley, CEO of Web2 Corp. "The viewer is now in the control seat, determining what they watch, creating playlists, and sharing them with friends across international social media networks. ByIndia.com saw this trend coming, and has opened up the floodgates to its own subscribers by giving users the ability to select and watch exactly what they want, when they want online. This capacity brings the concept of instant entertainment and gratification to a new level. The revenue opportunities in local, language-specific markets are almost unlimited, so much so that Google and others are racing to develop their own language-specific engines in order to not miss out on this new revenue windfall."

ByIndia.com is prepared to capture the lion's share of the Indian-centric search market as it grows. The social media platform is demonstrating an elasticity, as well as the zeal of individuals to create their own content. This is a trend which is just beginning according to an Accenture study which polled media and entertainment executives. Seventy percent of this group saw amateur digital videos, podcasts, mobile phone photography, wikis and social media blogs continuing to grow.

About Web2 Corp:

Web2 Corp is one of the world's fastest growing new and social media Internet conglomerates with properties including ChamberEcommerce.com, ByIndia.com, Web1000.com, and YouGetIt.com. As a Web 2.0 Internet technology development firm, it is dedicated to rapid creation and adaptation of technologies. Web2 Corp addresses new markets of users by creating and simplifying useful products, reducing the level of user technical skills required, and lowering prices for consumers. Web 2.0 technologies have become increasingly popular, with the use of Web 2.0 applications such as e-commerce or blogs up more than 25% over the last year, according to comScore networks. The Web 2.0 market generates more than 20 billion dollars of revenue a year, with well-known companies like Google.com, Flickr.com, MySpace.com, eBay.com, and Blogger.com making up the majority of the income.

Contact Information

  • Contact:
    Trevor Longino
    Communications Director
    Web2 Corp
    407.540.0452 (Office)
    321.256.2939 (Direct)