SOURCE: C9, Inc.

C9, Inc.

November 03, 2014 08:00 ET

C9 Recognizes Pitney Bowes and Yahoo! With the C9 Sales Precision Customer of the Year Award

Leading-Edge Companies Strategically Implement Predictive Sales Application to Optimize Sales Results and Drive Revenue

SAN FRANCISCO, CA--(Marketwired - Nov 3, 2014) - C9 today announced it has presented the C9 Sales Precision Customer of the Year Award to Pitney Bowes and Yahoo! for their exceptional use of the company's applications to increase revenue, generate accurate forecasts and decrease pipeline risk.

"C9 came to us at just the right time as we set out to scale and optimize our sales team," said Bill Kiedaisch, director of global sales analytics and opportunity management, Pitney Bowes. "With C9's technology in our arsenal, our sales team has been able to manage the pipeline more effectively to accelerate our company's top line growth. The value C9 brought overnight was phenomenal. I've never before seen an application have such an impact on an organization so quickly."

Pitney Bowes elected to deploy C9 Pipeline in 2013 in conjunction with a global initiative to introduce new data driven processes into their sales cadence. These processes have allowed reps, managers and executives to quickly surface and address risks that are impeding deal closure. Additionally, they give the sales organization clear line of sight into the quarterly revenue achievement and the lead time required to course correct when necessary. Today, C level executives meet with the heads of each business unit on a bi-weekly basis to review performance and set strategy. Information delivered by C9 serves as the basis of these conversations.

The second customer to receive C9's Sales Precision award is Yahoo! As the company executed its strategy for rapid, international expansion, sales teams needed to scale operations to keep pace with demand. The company rolled out C9 Forecast globally, resulting in their ability to deliver a more accurate forecast in less time. The application brings together pre-close opportunity data from Salesforce with back office, contract fulfillment data to give Yahoo! a holistic view of revenue performance.

"On average, we save two hours of productivity per week per rep, and four hours a week per manager. That's huge when you've got a sales organization as large as ours," said Lorenzo Polacco, Senior Director of Sales Operations and Advertising Operations, Yahoo! "C9 is a fundamental to the way we manage our pipeline and forecast."

C9's product offerings are increasingly pertinent to companies as the need arises to go beyond excel and CRM to manage sales. C9 enhances traditional solutions with data science and predictive analytics to provide better insight into the pipeline, enable a more accurate and efficient forecasting process, and prescribe actions to improve sales execution.

"We are thrilled to present Pitney Bowes and Yahoo! with the C9 Sales Precision Customer of the Year Award," said Michael Howard, CEO of C9. "Our mission is to help companies accelerate revenue, and deliver more accurate forecasts, so we take great pride in seeing two household names leverage our technology so effectively, resulting in fantastic business benefits."

Additional Resources

About Pitney Bowes
Pitney Bowes provides technology solutions for small, mid-size and large firms that help them connect with customers to build loyalty and grow revenue. Many of the company's solutions are delivered on open platforms to best organize, analyze and apply both public and proprietary data to two-way customer communications. Pitney Bowes includes direct mail, transactional mail and call center communications in its solution mix along with digital channel messaging for the Web, email and mobile applications. Pitney Bowes: Every connection is a new opportunity™.

About Yahoo!
Yahoo is focused on making the world's daily habits inspiring and entertaining. By creating highly personalized experiences for their users, they keep people connected to what matters most to them, across devices and around the world. In turn, they create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom ( or the company's blog (

About C9
Companies such as Google, LinkedIn, and Pitney Bowes rely on C9's predictive sales applications to increase revenue, generate more precise forecasts and mitigate pipeline risk. C9 uses data science to answer forward-looking questions like "which deals can I close in the coming quarter," "how much revenue will I book," "which reps will exceed quota," and "what are the proven behaviors that will get more reps to their number." C9 applications power the predictive sales organization by eliminating surprises and prescribing the actions that accelerate top-line growth.

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