Cabela's Retail Canada Inc.

Cabela's Retail Canada Inc.

October 14, 2015 11:00 ET

Cabela's Canada Prepares for Grand Opening of Calgary Store

Company's first location in Calgary to open at 10 a.m. on Thursday, October 15

CALGARY, ALBERTA--(Marketwired - Oct. 14, 2015) - Cabela's Canada will celebrate the grand opening of its new Calgary, Alberta store - the company's third location in Alberta - Thursday, October 15 with a special ribbon-cutting ceremony hosted by Cabela's executives. A weekend-long celebration featuring special guests, giveaways, family events and more will follow.

Opening day will kick off with crowd entertainment, including a DJ, giveaways and trivia games, at 7 a.m. The opening ceremony will begin at 9:45 a.m. and the grand-opening ribbon will be cut by an arrow shot from a bow by Cabela's Ambassador Steve Ecklund - marking the official opening of Cabela's Canada's ninth retail location.

And that's just the beginning of the celebration. Cabela's grand opening festivities will continue throughout the weekend and include special appearances from:

  • Steve Ecklund, Cabela's Ambassador and host of Wild Television Network's The Edge - Noon to 4 p.m. Thursday, Saturday and Sunday October 15, 17 & 18
  • Taylor Wright, Cabela's Pro Staff and host of The Canadian Tradition - Noon to 4 p.m. Thursday, Friday and Saturday October 15 - 17
  • Claudio Ongaro, Cabela's Pro Staff and host of Wild Television Network's Hired to Hunt - 10 a.m. to 2 p.m. Thursday October 15
  • Mel Barr, Cabela's Pro Staff - 10 a.m. to 2 p.m. Thursday October 15
  • John Hayes, Cabela's Pro Staff - Noon to 4 p.m. Thursday to Sunday October 15 - 18
  • Ron Fibke, Cabela's Pro Staff - Noon to 4 p.m. Saturday and Sunday October 17 & 18
  • Gord Nuttall, Cabela's Pro Staff - Noon to 4 p.m. Saturday and Sunday October 17 & 18

Cabela's will offer giveaways throughout the weekend, including gift cards valued up to $500 to the first 300 customers in line for the grand opening on Thursday. The first 100 customers through the door Friday will receive a Cabela's multi-tool valued at $12.99. On Saturday the first 100 customers will receive a Cabela's travel mug valued at $9.99. And on Sunday, the first 100 customers will receive a Cabela's commemorative grand opening duck call valued at $21.99.

Customers 18 years and older who are residents of Alberta can also enter the Ultimate Adventure Giveaway. The grand prize is a Courtesy Chrysler Dodge Ram 1500 truck and Yamaha ATV Package valued over $35,000. Additionally, Cabela's will host a variety of activities for the entire family from 11 a.m. to 3 p.m. Saturday and Sunday, weather permitting.

"Calgary is a great location for outdoor enthusiasts and Cabela's," said Sasha Milovic, the store's general manager. "We're thrilled to introduce Cabela's unique experience and legendary customer service to Calgary and begin serving the area's outdoor needs. We hope to see large crowds throughout the celebration of grand-opening weekend."

The 70,000-square-foot store is located at 851 - 64th Avenue NE Calgary, AB at the Deerfoot Mall. Store hours during grand opening day, Thursday, October 15, are 10 a.m. to 9 p.m. Regular store hours are Monday through Saturday, 9 a.m. to 9 p.m.; and Sunday, 9 a.m. to 6 p.m. For additional grand opening information, call: (403) 910-0200 or visit www.cabelas.ca/stores.

*** Media Session and Photo Opportunity ***

Cabela's Canada will open the doors of its new Calgary location to media early Thursday, October 15 before the store officially opens to the public at 10 a.m., to accommodate morning shows, live feeds, early interviews and other requests. Opening Ceremonies will begin at 9:45 a.m. and feature a ribbon cutting using an arrow shot from a bow (photo and video opportunity). If planning to arrive early, or to receive additional information, please contact Alisha Samnani by Wednesday, October 14. Contact information below.

About Cabela's

Cabela's Incorporated, the World's Foremost Outfitter® of hunting, fishing and outdoor gear, established Cabela's Canada in 2007 with a retail store and headquarters for Canadian operations in Winnipeg, Manitoba.

Currently, Cabela's Canada operates eight stores - Winnipeg, Manitoba; Regina and Saskatoon, Saskatchewan; Barrie, Ontario; Nanaimo, British Columbia; Moncton, New Brunswick and two locations in Edmonton, Alberta. The company has announced plans to open stores in Abbotsford, British Columbia and Ottawa, Ontario in 2016 and Halifax, Nova Scotia in 2017. Cabela's continues to explore opportunities in additional markets.

Cabela's stores offer thousands of products, including hunting, fishing, camping, hiking, boating and wildlife-watching gear, as well as clothing and outdoor-themed gifts and furnishings. The company is famous for its strong brand and world-renowned reputation for delivering quality merchandise, value and legendary customer service.

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