SOURCE: Accelerize New Media, Inc.

April 07, 2011 09:15 ET

Cake Marketing Expands Internationally With New Software Contracts

Cake Marketing Taps Into the Multi-Billion Euro European Online Advertising Industry

NEWPORT BEACH, CA--(Marketwire - April 7, 2011) - Cake Marketing, the software division of Accelerize New Media, Inc. (OTCBB: ACLZ), a multifaceted online marketing services company focused on the development of performance-based marketing programs and related software solutions, today announced its expansion into international markets. With new client additions in the U.K. and European Union, the company sees an immediate opportunity to license software to a growing number of global affiliate marketing, lead generation and online advertising firms.

"We have strategically built our technology from the ground up to be a truly global brand," said Chief Revenue Officer and President of Cake Marketing Jeff McCollum. "With support for multiple languages and currencies, our software is experiencing significant interest in both domestic and overseas markets."

The Software-as-a-Service (SaaS) market is expected to grow at an annual compound rate of 23.8% through 2012 in the enterprise application markets, which far exceeds the total market annual compound growth rate of just 11.4%, according to Gartner Inc. Meanwhile, the IAB's AdEx report indicated that internet advertising spending in Europe has continued to grow in almost all of the 23 markets measured with a combined value of approximately 14.7 billion euros.

Cake Marketing is a highly scalable SaaS platform that provides a comprehensive and complete online marketing solution for businesses -- from acquisition through conversion. Easy-to-use wizards guide users through every step of managing campaigns and a highly-developed API interfaces seamlessly with other services, while eliminating bottlenecks and increasing ROI for advertisers.

Designed by an innovative team of online advertising veterans and top-tier software engineers, Cake Marketing is built for lead generation firms, affiliate marketers and other advertising agencies who want to dramatically simplify their business processes and measurably improve return on investment. The software is available for a monthly fee as well as per-transaction fees, allowing clients to enjoy predictable, recurring revenues as they grow their businesses.

For more information about Accelerize New Media, Inc., please visit our corporate website:

For more information about Cake Marketing, please visit:

About Accelerize New Media, Inc.

Accelerize New Media, Inc. (OTCBB: ACLZ) is a multifaceted online marketing services company specializing in the development of performance-based marketing programs and related software solutions for businesses interested in expanding their online advertising presence. The company owns and operates Cake Marketing, an internally-developed SaaS platform that offers a comprehensive and complete marketing solution for advertisers. Accelerize New Media, Inc. also operates and has an extensive portfolio of approximately 5,500 web domains. For more information please visit

Use of Forward-Looking Statements

This press release may contain forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when we say, that our software eliminates bottlenecks and increases ROI for advertisers or that our software allows clients to enjoy predictable, recurring revenues as they grow their businesses, we are using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize New Media only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize New Media to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize New Media undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize New Media, reference is made to Accelerize New Media's reports filed from time to time with the Securities and Exchange Commission.

Contact Information

  • Contact Information

    Brian Ross
    Chief Executive Officer

    Cake Marketing Contact:

    Jeff McCollum
    President of Cake Marketing