SOURCE: Accelerize New Media, Inc.

September 17, 2013 09:00 ET

CAKE Selected to Power Business Intelligence & Analytics for Leading Digital Media Company

CAKE Software Helps Manage Performance-Based Marketing Initiatives and Effectively Target Marketing Investments

NEWPORT BEACH, CA--(Marketwired - Sep 17, 2013) - Accelerize New Media Inc. (OTCBB: ACLZ), owner and operator of CAKE, a highly scalable enterprise Software-as-a-Service ("SaaS") tracking platform providing business intelligence to performance-based marketers, today announced that Demand Media will use the CAKE proprietary platform to track and optimize its online advertising and e-commerce operations. Through key metrics and custom analytics, CAKE's tracking software will enable Demand Media, to maximize ROI by bringing their performance marketing management in-house and provide greater optimization and better decision making with their marketing investments.

"Real-time analytics are critical to the success of any online advertising or e-commerce campaign," said Mitch Gordon, Vice President of Sales for CAKE. "Demand Media immediately recognized the benefits of CAKE's software-as-a-service solution in streamlining the management of its marketing campaigns, with unique features like fraud prevention, mobile targeting, custom reporting and integrated data collection, validation and routing."

As a leading creator of online content, Demand Media reaches more than 100 million people each month via household names like eHow, Stronger and CRACKED. The organization will leverage CAKE's real-time analytics and proprietary features to more effectively target its customer demographics, streamline the management of its marketing campaigns, and optimize its omni-channel marketing campaigns in order to increase revenue and reduce operational costs.

"We look forward to leveraging the CAKE platform to incrementally grow revenues, reduce costs, and ultimately enhance the return on investment for all of our online marketing efforts," said Demand Media Senior Business Development Manager Scott Messer.

About CAKE

CAKE, the Software-as-a-Service (SaaS) platform owned and operated by Accelerize New Media, Inc. (OTCBB: ACLZ), is an enterprise solution providing business intelligence for performance marketers. With an easy to use interface, CAKE's tracking optimizes online campaigns and can increase revenue and reduce operational costs. Real-time reporting and available API enable a single dashboard to manage all of your digital spend. For more information visit or call 949-548-CAKE.

For more information about Accelerize New Media Inc. (OTCBB: ACLZ), please visit

Use of Forward-looking Statements

This press release may contain forward-looking statements from Accelerize New Media, Inc. within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when we say that our products will allow our customer to maximize ROI, increase revenue and reduce costs, we are using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize New Media only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize New Media to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize New Media undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize New Media, reference is made to Accelerize New Media's reports filed from time to time with the Securities and Exchange Commission.

Contact Information

  • Investor & Media Contact

    Brittany Edmonston
    Media Relations
    Email Contact

    Sales Contact

    Mitch Gordon
    Vice President of Sales
    Email Contact