SOURCE: California News Tech

July 11, 2006 09:00 ET

California News Tech Announces the Registration of MediaSentiment® Trademark by the USPTO

SAN FRANCISCO, CA -- (MARKET WIRE) -- July 11, 2006 -- California News Tech (OTCBB: CNTE), a leading technology company, today announced that it has received registered status by the United States Patent and Trademark Office (USPTO) for the name MediaSentiment®. This is another significant milestone for the Company, further proving MediaSentiment®'s unique place in a rapidly developing new market.

A November 2005 Forbes article, titled "Two Thumbs Up," describes the new field of "sentiment analysis," which organizes information from the net into meaningful groups and sorts them by positive and negative valence, as a "hot topic" and describes how "successful applications could help automate market and product research and dramatically alter the future of a simple internet search." Today, MediaSentiment® technology has achieved this success level and is first to market with sentiment analysis tools for earnings releases and other financial news events.

California News Tech President and CEO, Mr. Marian Munz, commented, "We have achieved another significant milestone. By receiving the trademark registration MediaSentiment®, we are clearly enhancing our asset base and market credibility while further protecting our unique trademark. With the field of sentiment analysis becoming more and more prominent, we feel we are very well positioned to lead the charge and with this trademark registration we can now safeguard a very unique and important part of our first-to-market positioning."

If you would like to be added to California News Tech's investor email list please contact Zack Noory with Nexus Investor Relations at

About California News Tech

California News Tech's MediaSentiment™ offers a range of services, available at, which focus on helping online investors make faster and better investment decisions. Serving traders who are interested in fast, reliable investment tools, MediaSentiment™ offers timely and accurate information to help take advantage of market opportunities. MediaSentiment™ consists of a number of indices that measure NYSE and Nasdaq companies' earnings reports and news media coverage as positive, negative or neutral. In particular, MediaSentiment Heads Up™ creates thumbs up / thumbs down recommendations for stocks almost instantly based on the sentiment behind their earnings reports. MediaSentiment's exclusive technology provides users with up-to-the-minute information, vital to investing, and provides a significant edge on other investors on predicting market movements. The speed and comprehensiveness of MediaSentiment Heads Up™ recommendations often best leading financial news sources, giving MediaSentiment™ subscribers a competitive edge up on other traders and allowing them more profitable trading opportunities. For additional information on California News Tech, please visit

Forward-looking statement: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may vary significantly based on a number of factors, including, but not limited to, uncertainties in product demand, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products and other risk factors detailed in the company's most recent annual report and other filings with the Securities and Exchange Commission.

Contact Information


    Marian Munz
    Chief Executive Officer
    Email Contact

    Zack Noory
    Managing Partner
    Email Contact