October 05, 2010 10:00 ET

CALIFORNIA REALTOR® EXPO 2010 Opens Today in Anaheim

2011 Housing Market Forecast Luncheon Set for Wednesday, Oct. 6

ANAHEIM, CA--(Marketwire - October 5, 2010) -  CALIFORNIA REALTOR® EXPO 2010, the state's largest real estate trade show, opens today at 5 p.m. at the Anaheim Convention Center in Anaheim, Calif. Running Oct. 5-7, CALIFORNIA REALTOR® EXPO 2010 features more than 50 cutting-edge seminars, hot new products, and networking opportunities for California REALTORS®. CALIFORNIA REALTOR® EXPO 2010 also offers more than 200 exhibit booths and is expected to attract more than 7,000 attendees. 

CALIFORNIA REALTOR® EXPO 2010 has several new and innovative additions, including Mobile Jolt! Workshops, where attendees can participate in interactive workshops while learning how a Smartphone can better serve their business needs.

Also new to CALIFORNIA REALTOR® EXPO 2010 are session tracks, designed to help attendees find the sessions most meaningful to them. Attendees can choose to follow one of the four session tracks -- Sales; REOs, short sales, and foreclosures; Risk Management; and Innovations and Trends -- or select sessions a la carte.

Highlights of CALIFORNIA REALTOR® EXPO 2010 include:

Exhibit Hall
The exhibit hall for CALIFORNIA REALTOR® EXPO 2010 will be open 5 p.m. - 8 p.m., Tuesday, Oct. 5; 8 a.m. - 5 p.m., Wednesday, Oct. 6; and 8 a.m. - 4 p.m., Thursday, Oct. 7. All exhibitors will be on-hand ready to showcase their newest products and services for the real estate industry. At the C.A.R. booth (#531), REALTORS® can enter a prize drawing for an iPod. Throughout EXPO 2010, attendees also can participate in games and enter drawings for iPads, laptops, and other prizes.

Wednesday, Oct. 6
"2011 Housing Market Forecast Luncheon"
12 Noon - 1:30 p.m.
Prepare for the year ahead with C.A.R. Vice President and Chief Economist Leslie Appleton-Young as she presents the Association's 2011 Housing Market Forecast. Appleton-Young will share valuable information and insight about next year's California housing market, including projected home sales, median prices, housing affordability, and mortgage rates and availability.

Thursday, Oct. 7
"Tools for Change: A Practical Guide to Applying Life's Lessons"
12 Noon - 1:30 p.m.
Presenter: Jeannette Walls
CALIFORNIA REALTOR® EXPO 2010's closing luncheon features Jeannette Walls, who will discuss her memoir, The Glass Castle, and share anecdotes from her childhood and life.

"The Future of Real Estate Finance and Your Market in 2011"
2 p.m. - 3:30 p.m.
Join C.A.R. Vice President and Chief Economist Leslie Appleton-Young and a panel of renowned economists as the experts share their predictions on what the changing economy means for real estate. Panelists include: Richard Green, professor and director of the USC Lusk Center for Real Estate; John Karevoll, housing analyst at Dataquick Information Systems; and Michael LaCour-Little, professor and director of the California State University, Fullerton Real Estate and Land Use Institute.

Journalists who would like to attend CALIFORNIA REALTOR® EXPO 2010, please e-mail Lotus Lou at or call (213) 739-8304. For more information on CALIFORNIA REALTOR® EXPO 2010, visit

Leading the way ...® in real estate news and information for more than 100 years, the CALIFORNIA ASSOCIATION OF REALTORS® ( is one of the largest state trade organizations in the United States, with more than 161,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.

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