Call Genie Inc.

Call Genie Inc.

August 15, 2007 09:00 ET

Call Genie Announces New Senior Vice President of Global Sales

Industry veteran Fred Moroni brings extensive publishing industry experience to Call Genie; Darren Logue to lead international sales and global accounts

TORONTO, ONTARIO--(Marketwire - Aug. 15, 2007) - Call Genie Inc. (TSX VENTURE:GNE), a leading provider of localized, voice-enabled search solutions to wireless carriers, directory assistance providers and Yellow Pages publishers, today announced that Fred Moroni, has joined the company as Senior Vice President, Global Sales. In this role, Mr. Moroni will lead the company's global business development and account management functions.

"Fred is one of the most senior sales leaders in our industry, with more than two decades of experience building relationships within the publisher and advertising industries," said Michael Durance, CEO of Call Genie. "His track record of successfully leading top-notch sales organizations makes him a perfect fit to champion Call Genie's value proposition to literally hundreds of potential customers across the globe."

Mr. Moroni brings more than 30 years of experience in helping to grow advertising revenues at leading yellow page publishing companies. Over the course of his career, he has held senior management positions at United Yellow Pages; The Sunshine Pages (BRI Publishing); E.K.I./TALX Corporation; TELECOM USA (currently Yellow Book USA), American Directories and RH Donnelley. Mr. Moroni will be located in Toronto and report to Michael Durance, CEO, Call Genie.

"Call Genie has the only commercially proven solution that allows carriers, publishers and directory assistance providers to further monetize call volume and drive incremental advertising revenues," said Moroni. "Call Genie's emphasis on empowering local, voice-enabled searches for mobile consumers fits well with the goals of the publishing industry that I've been immersed in over the course of my career," he added.

Darren Logue, who had been overseeing Call Genie's global business development function, has been appointed Vice President of International Sales and Global Accounts.

About Call Genie, Inc.

Call Genie, Inc. is a leading provider of enhanced Voice-enabled Mobile Local Search ("VoMoLo") search products and services to Wireless Carriers, Directory Assistance providers, and Yellow Pages publishers. Offered as a turnkey or ASP solution, Call Genie's Enhanced Voice Directory (EVD™) platform enables companies to offer a comprehensive, voice-enabled business category search service to consumers and business customers. EVD™ is network, handset and location independent, and can be incorporated into any existing DA service or deployed as a stand-alone offering. Call Genie won the 2006 Yellow Page Association Industry Excellence Award for Marketing Innovation in North America, the 2006 Whitaker Innovation Award in Europe, and the 2006 118 Tracker Award for Technology Innovation in the UK. For more information, visit

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