SOURCE: Callidus Software

Callidus Software

October 10, 2011 07:00 ET

Callidus Software Announces Its Second Annual European Customer Conference

Callidus' Sales Performance Management Suite Marks Strong Momentum in Europe's Leading Companies

PLEASANTON, CA--(Marketwire - Oct 10, 2011) - Callidus Software Inc. (NASDAQ: CALD), the leader in Sales Performance Management (SPM), announced today that it will host its second annual European Sales Performance Management Customer conference. The conference is being held October 10-12 at Callidus' European headquarters in London, England. The event brings together financial and sales leadership from across Europe to discuss best practices on how to drive sales effectiveness and grow their business in partnership with Callidus.

"More organizations around the globe are investing in their sales talent and incorporating sales effectiveness initiatives to grow their business and drive competitive advantage. As mobile platforms and social networks continue to transform how customers conduct business with sales forces, making selling easier and more efficient is a critical driver of the corporate agenda," said Lorna Heynike, Senior Vice President, Marketing at Callidus Software. "Callidus continues to innovate to meet the requirements of our customers' dynamic sales networks. We are very excited to host this exchange and discuss best practices in driving sales efficiencies with our European customer base."

Callidus' European Customer Conference will feature executive sessions, customer presentations, and product demonstrations on topics ranging from more effective sales hiring with targeted sales selection, making selling easier with sales effectiveness tools, and driving sales and channel execution with targeted incentives.

Callidus' solution suite has seen dramatic momentum in the leading sales forces of the region, including at subsidiaries of three of the largest global telecommunications giants in Europe and the Middle East. Callidus' SPM suite is now the solution of choice at over 50 telecommunications enterprises worldwide.

Callidus Software's Cloud is a comprehensive SaaS suite designed to help businesses drive more effective selling at each stage of the sales talent lifecycle, from improved sales hiring -- the foundation of strong sales performance -- to improved deal execution, to high frequency coaching and development. The Callidus Cloud suite includes Callidus' 100% multi-tenant, high-availability SaaS infrastructure; its Sales Selection, Sales Effectiveness, Sales Performance, and Learning modules; SPMConnect for data management; and Reporting & Analytics. Callidus Software powers more than 2.5 million users across the globe.

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About Callidus Software®
Callidus Software (NASDAQ: CALD) is the market and technology leader in Sales Performance Management (SPM). Callidus customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. Our award-winning multi-tenant SaaS applications set the standard for performance management of a company's sales force and channel partners. Over 2.5 million users have their performance managed by Callidus Software. For more information, please visit

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