SOURCE: Callidus Software Inc.

Callidus Software Inc.

May 16, 2011 07:00 ET

Callidus Software Sponsors 9th Annual Sales Force Effectiveness USA Summit 2011

Callidus to Showcase ForceLogix Coaching and Recently Announced MySalesCoach Solution for the iPad®

PLEASANTON, CA--(Marketwire - May 16, 2011) - Callidus Software Inc. (NASDAQ: CALD), the leader in Sales Performance Management (SPM), announced today that it is a sponsor at the 9th Annual Sales Force Effectiveness (SFE) USA Summit 2011, organized by eyeforpharma. The event will be held May 18-19, 2011 at the Hyatt Regency, New Brunswick. The conference brings together executives and thought leaders from the pharmaceutical industry to identify and discuss important market trends and opportunities for sales growth.

At the event, Callidus will showcase its recently announced app MySalesCoach, a next-generation coaching application for the iPad® based on Callidus ForceLogix SalesForce Optimizer. The new application increases the effectiveness of the sales force by enabling sales users to easily collaborate on winning strategies in the field, in the context of deal engagements.

Callidus Software will be located at booth #5.

"We are pleased to sponsor the leading conference for sales effectiveness in the pharmaceutical industry and look forward to showcasing our Monaco On Demand SPM suite and ForceLogix Coaching solution," said Lorna Heynike, Senior Vice President, Marketing, Callidus Software. "Our ForceLogix Coaching platform enables customers to boost the effectiveness of their sales organizations by uniting key sales performance data with developmental coaching strategies. Our new mobile solution, MySalesCoach, will enable sales people to apply real time coaching to their daily sales situations wherever they are. The new app delivers a fast, easy user experience that helps enforce a culture of pervasive coaching throughout the sales organization -- a proven characteristic of high-performance sales forces."

The sponsorship follows on from Callidus' recent successes in providing its SaaS-based solutions to the pharmaceutical and life sciences market. Three of the top five pharmaceutical companies in the world now rely on Callidus' solutions for their sales performance needs.

For more information on the event, see:

Callidus Software's award-winning solutions manage the entire sales talent lifecycle from onboarding, to incentives and rewards, to coaching and performance optimization, while providing visibility into operations and financial performance. This gives customers the ability to align their sales force and channels with their key business objectives to consistently and reliably execute on sales targets. The software is used by leading companies in a broad range of verticals including high-tech, telecommunications, banking, insurance, and pharmaceuticals. Since its inception nearly 15 years ago, the company has evolved into the most experienced, proven, and reliable SPM vendor in the marketplace. Callidus Software manages over $50 billion in incentives and compensation for more than two million payees across the globe.

About Callidus Software®

Callidus Software (NASDAQ: CALD) is the market and technology leader in Sales Performance Management (SPM). Callidus customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. Our award-winning Software-as-a-Service (SaaS) applications set the standard for performance management of a company's sales force and channel partners. Over 2 million employees and channel partners have their performance managed by Callidus Software. For more information, please visit

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