SOURCE: Callidus Software Inc.

Callidus Software Inc.

August 31, 2011 07:00 ET

Callidus Software Unveils New Mobile Coaching Solution at Dreamforce 2011

New iPad Solution to Drive Effectiveness of Sales Force in the Field

PLEASANTON, CA--(Marketwire - Aug 31, 2011) - Callidus Software Inc. (NASDAQ: CALD), the leader in Sales Performance Management (SPM), in a move to further expand and accelerate its sales mobility platform, today announced the launch of MySalesCoach, a next-generation coaching app for mobile devices, powered by ForceLogix On Demand Sales Coaching platform. The app is generally available on the iPad® and will be showcased at Dreamforce 2011, the cloud computing event of the year, held in San Francisco Aug. 30 - Sept. 2.

Drawing on the success of its mobility platform, Callidus is launching the new MySalesCoach app to enable sales people to apply real time coaching to their daily sales situations wherever they are. The new app delivers a fast, easy user experience that helps enforce a culture of pervasive coaching throughout the sales organization -- a proven characteristic of high-performance sales forces.

"Today's dynamic sales forces are seeking applications that deliver value in the context of their daily work -- without taking them out of the field," said Lorna Heynike, Senior Vice President, Marketing, Callidus Software. "The Callidus mobile platform equips the sales force with the knowledge, training, and -- with this release of MySalesCoach -- winning strategies they need to effectively do their job. The solution saves precious sales time by keeping front-line sales in the field and boosting adoption, increasing the overall effectiveness of sales coaching programs so the sales team can effectively execute campaigns and win more business."

Callidus will co-host a breakout session with Comcast at Dreamforce 2011: "Build Your Sales Dream Team: How Comcast Uses Coaching to Maximize Sales Potential." The session will review how Comcast promotes a culture of sales coaching across its sales channels to maximize customer and business development skills. The session is on Wednesday, August 31 from 12:30pm to 1:30pm, in Moscone West room 3016.

Callidus will also present at the Gold Partner Theater in the Expo at Dreamforce: "Optimizing Sales Performance: The KPI's Critical to Sales Success." The session will review driving sales excellence by monitoring and measuring the right sales KPIs. The session is on Friday, September 2, at 9:30am.

Callidus is a Gold sponsor of Dreamforce 2011, the cloud computing event of the year. Visitors to the Callidus booth will be eligible to enter a drawing for five iPad™ 2s, each with a one year subscription to a select Callidus solution. Visit the Callidus web-site for more information.

The ForceLogix Sales Coaching solution, part of the Callidus Cloud, is a self-service, SaaS-based solution that helps organizations optimize and increase the effectiveness of their sales force. The solution is seamlessly integrated with Salesforce CRM so sales managers can drive a culture of coaching and performance feedback as part of their day-to-day sales management.

For availability and pricing, call Callidus directly at (866) 812-5244 or email us at

Callidus Software's Cloud is a comprehensive SaaS suite designed to help businesses drive more effective selling at each stage of the sales talent lifecycle, from improved sales hiring -- the foundation of strong sales performance -- to improved campaign execution, to high frequency coaching and development. The Callidus Cloud suite includes Callidus' 100% multi-tenant, high-availability SaaS infrastructure; its Sales Selection, Sales Effectiveness, Sales Performance, and Learning modules; SPMConnect for data management; and Reporting & Analytics. Callidus Software powers more than 2.5 million users across the globe.

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About Callidus Software®

Callidus Software (NASDAQ: CALD) is the market and technology leader in Sales Performance Management (SPM). Callidus customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness. Our award-winning multi-tenant SaaS applications set the standard for performance management of a company's sales force and channel partners. Over 2.5 million users have their performance managed by Callidus Software. For more information, please visit

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