SOURCE: Camiant, Inc.; SeaChange International

May 13, 2008 09:16 ET

Camiant and SeaChange Deliver End-to-End Management of QAM Resources for Video on Demand

QAM Sharing Solution Frees up Bandwidth and Increases Efficiency to Meet Increasing Bandwidth Demands

MARLBOROUGH, MA and ACTON, MA--(Marketwire - May 13, 2008) - Camiant, Inc., the leading provider of policy control and application assurance technology, and SeaChange International (NASDAQ: SEAC), the world's leading supplier of video on demand (VOD) software and services, today announced they have completed integration between Camiant's Universal Edge Resource Manager (UERM) and SeaChange's Axiom On Demand open content delivery platform. This seamless integration provides cable operators using Cisco/Scientific-Atlanta and Motorola headends with end-to-end management of video QAM resources for standard definition and high definition (HD) VOD programming.

According to an October 2007 report by Pike & Fischer, VOD viewing per household in the United States will grow from 12.7 hours per month in 2007 to 56.3 hours per month in 2012, representing a 35% compound annual growth rate.* This growth, in particular the demand for HD VOD content, is putting tremendous pressure on operators to provide greater bandwidth efficiency in the delivery of content.

Operators deploying VOD and other video applications with Camiant's UERM can now take advantage of QAM sharing; freeing up bandwidth that can be directed towards growing programming requirements. Studies have indicated that edge resource management provides bandwidth savings of up to 20%.**

Axiom On Demand's comprehensive personalized application management capabilities span content, streaming resources and subscribers, including management of core network resources, video servers, bandwidth and storage. This integration allows SeaChange to leverage Camiant's policy-based UERM, providing cable operators with edge resource management to directly control the delivery of rich quality of service to video subscribers.

"Camiant's UERM enables operators to reclaim precious bandwidth and effectively manage network resources," said Marianne Rocco, director of business development, SeaChange. "By completing this integration with our Axiom On Demand software, we continue to demonstrate our leadership in providing on demand video solutions."

"The ongoing collaboration between SeaChange and Camiant is a win-win for broadband operators worldwide and their customers," said Randy Fuller, vice president, business development of Camiant, Inc. "This integration, which is in trial at multiple customer sites, is further testament that applications can share QAMs successfully for bandwidth recovery and greater efficiency. This in turn means customers can be offered a greater breadth of programming than ever before."

Executives from Camiant and SeaChange will be available for analyst and media interviews at The Cable Show '08, being held at the Morial Convention Center in New Orleans from May 18-20, 2008. To schedule a media or analyst briefing at the show, or for further inquiries, please contact Ilona Mohacsi at +1 631.764.3729, or via e-mail at

About Camiant

Camiant's policy control solution empowers broadband service providers to open their networks and deliver a significantly higher quality of service to subscribers by guaranteeing superior performance of rich, high-bandwidth services such as video, streaming media, online games and commercial services. Leveraging its deep expertise in policy management and application assurance, Camiant seamlessly enables broadband service providers to deliver high performing user experiences as new, innovative multimedia services continue to enter the market with increasing unpredictability.

Camiant's market-leading policy control software platform is the solution of choice for service providers who want to reduce OPEX and CAPEX, increase ARPU and reduce churn by improving the user experience. By delivering predictable performance of new multimedia applications, Camiant has become the trusted source for delivering policy control and application assurance to service providers globally. For more information, visit

About SeaChange International:

SeaChange International is a leading provider of software applications, services and integrated solutions for IPTV, Video-On-Demand (VOD), digital advertising, and content acquisition monetization and management. Its powerful open VOD and advertising software and scaleable hardware enable cable and telco operators, as well as broadcasters, to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy Award-winning and patented technology, thousands of SeaChange deployments are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit

*Pike & Fischer, Video on Demand Usage, Projections and Implications, October, 2007

**Cable Digital News webinar, November, 2007