SOURCE: Camping World

Camping World

June 21, 2012 11:00 ET

Camping World Announces Acquisition of Lee's RV in Oklahoma City

New Location Marks the First RV Dealership in the State of Oklahoma for Camping World

CHICAGO, IL--(Marketwire - Jun 21, 2012) - Camping World, the nation's largest RV and outdoor retailer, today announced that it has entered into definitive agreements to acquire Lee's RV Superstore, an existing RV dealership in the Oklahoma City area. The location will be officially named Camping World of Oklahoma City and the acquisition closing is scheduled for the end of June 2012.

The current RV dealership, located at 13111 N. Broadway Ext, intersection of Kilpatrick/Turner Turnpike I-44 & I-235, has served the Oklahoma City area for 34 years.

"We believe the continued enhancement of service and sales to local customers will depend on a large established, national organization such as Camping World," said Lee Litchfield, owner of Lee's RV. "We considered all of the alternatives available for the future of our company and felt that an affiliation with Camping World and Good Sam was the best decision for our family, our employees and our customers."

Roger Nuttall, President of Camping World RV Sales, stated, "The acquisition of Lee's RV is an important strategic fit and it offers us excellent growth opportunities in the south Central region of the U.S. Lee's RV has a professional and talented management team and we are pleased to reach this agreement with such a high quality organization. We look forward to the positive sales and earnings contributions the Oklahoma City location will make to our Company in the years ahead."

With this new acquisition, Camping World now has its first RV dealership in the state of Oklahoma with RV dealerships and retail stores in nearby areas; Springfield, MO, Lowell and North Little Rock, AR, and Fort Worth and Denton, TX. The Camping World of Oklahoma City will join the almost 100 other national locations and offer a wide array of RV sales, service, parts and accessories for the outdoor enthusiast. In addition, the new location will have one of the largest RV service capabilities in the area.

"Our growth plans across the country are consistent with Camping World's philosophy of commitment to enhance our customers' total RV experience," said Marcus Lemonis, Chairman and CEO of Camping World. "By increasing the growth of both the retail and dealership locations in our network, Camping World is getting closer to achieving our goal of truly being the one-stop shopping location for the RV and outdoor enthusiast across the country."

Camping World expects to open the new Camping World of Oklahoma City Supercenter in July 2012 and plans to showcase some of the finest RV towable and motorized product in the country.

About Camping World & Good Sam
Both founded in 1966, Camping World is America's #1 source for RVs, camping accessories, RV maintenance and repair and Good Sam is the world's largest RV owners organization offering helpful technical tips, vacation planning, extended warranty, magazine subscriptions, roadside assistance and more to serve the outdoor enthusiast. Partnered together, Camping World and Good Sam offer more to those who love the RV lifestyle by offering one-stop shopping and resources for everything RV and outdoor.

Camping World features over 10,000 quality products located at over 95 SuperCenters nationwide, easy online and catalog shopping as well as stocking a wide selection of new and used trailers and motorhomes from top RV manufacturers. Good Sam members receive cost-saving benefits and services, plus loads of valuable RV information and travel tips to get you ready for your next adventure. Additionally, Good Sam represents more than 2,000 local RV chapters designed to bring RVers together from similar geographic regions for group camping excursions. Camping World is the title sponsor of the NASCAR Camping World Truck Series™ in addition to the Official RV and Outdoor Retailer of NASCAR®.

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