SOURCE: Camping World/FreedomRoads

August 12, 2008 11:48 ET

Camping World Announces Expansion Into Cargo Trailer Market

Nationwide Product Launch of Private Label "Freedom Hauler"

LINCOLNSHIRE, IL--(Marketwire - August 12, 2008) - Camping World, the nation's largest and fastest growing RV and outdoor retailer, announced the company's launch into the cargo trailer arena with the introduction of the Freedom Hauler.

"Advancement into cargo trailers is the next step in a series of planned ventures this year," said Marcus Lemonis, Chairman and CEO of Camping World. "The trailer and towing industry is an established marketplace and providing durable trailers is a natural progression for our trusted private label brand."

Camping World Lifestyle Centers offer over 8,000 RV, outdoor and camping products. Camping World RV Sales offers unmatched pricing of top manufacturers, including a vast selection of travel trailers, fifth wheels and motorhomes.

"We are thrilled to showcase the Freedom Hauler in our retail facilities," replied John A. Sirpilla, President of Camping World Retail Operations. "This further demonstrates our commitment to meeting the needs of our diverse and ever-growing consumer base. By offering affordable yet complete hauling services for cars, motorcycles, ATVs and construction equipment, we reinforce our position as a one-stop shopping destination for the outdoor enthusiast."

Initial roll out is scheduled to begin in 13 locations with plans to expand into additional markets by year-end. Offering Freedom Hauler trailers alongside Camping World's retail operations provides an opportunity for units to be serviced at over 100 locations nationwide.

For information on cargo trailers and participating locations visit: www.freedomhauler.com

About Camping World

Camping World is the world's largest retailer of recreational vehicles and provides outdoor enthusiasts over 8,000 RV parts and accessories, service and collision centers along with other products and services to enhance the RV and outdoor lifestyle. Today the company serves RV enthusiasts with well over 100 RV Lifestyle retail locations.

In addition to retail, finance, service and most recently rental of recreational vehicles, Camping World also provides complementary products and services to enhance and protect the RV lifestyle. This includes: the President's Club customer loyalty program, in-store Performance Centers like the Tow Center of America, campground reservations powered by Reserve America, Banking and Insurance, RV tours, Service and Collision centers, Detail and Refurbishment centers known as the RV SPA, and RV View Magazine.

For more information, visit us online at www.campingworld.com

Contact Information

  • Contact:
    Diana Ardelean
    SVP of Communications
    Camping World
    847-229-6425
    Email Contact