LINCOLNSHIRE, IL--(Marketwired - Dec 14, 2016) - Camping World Holdings, Inc. (NYSE: CWH) ("Camping World"), the nation's largest network of RV-centric retail locations, announced the launch of its "side by side" business strategy with the signing of a deal to acquire Ketelsen Campers of Colorado in Wheat Ridge, Colorado.
With the launch of its "side by side" strategy, Camping World will actively seek opportunities to acquire quality dealerships with strong management, brand recognition and a solid customer base in markets where Camping World has an existing presence. The acquired businesses will continue to be operated by Camping World under the legacy name.
"With our 'side by side' strategy we will actively pursue opportunities in our existing markets over the next few years to expand market share, grow our database and add additional distribution points for our Good Sam portfolio," said Brent Moody, Chief Operating Officer of Camping World and Good Sam. Added Moody, "The addition of Ketelsen Campers of Colorado will accomplish all three objectives and add a top three dealer in the state of Colorado to Camping World's established number one position."
"Under the leadership of Randy Ketelsen, Ketelsen Campers of Colorado has consistently established itself as one of the most successful, well-known and respected dealers in the state of Colorado," said Marcus Lemonis, Chairman and CEO of Camping World and Good Sam. Lemonis added, "The acquisition of Ketelsen Campers of Colorado is the perfect launch of our "side by side" strategy and will fulfill each of our objectives - increased market share, growth of our database and an additional distribution point for our Good Sam products and services."
Lemonis continued, "I always look for three things: People, Process and Product in relation to enhancing our Camping World and Good Sam presence, all of which are exemplified by Ketelsen Campers of Colorado. Our goal is to add more quality manufacturers and brands, increase our presence in the market and grow the workforce."
About Camping World Holdings, Inc.
Camping World Holdings Inc. (NYSE: CWH) is the only provider of a comprehensive portfolio of services, protection plans, products and resources for recreational vehicle ("RV") enthusiasts. Through its two iconic brands, Camping World and Good Sam, the company offers new and used RVs for sale, vehicle service and maintenance along with more than 10,000 products and services through its retail locations and membership clubs. Good Sam branded offerings provide the industry's broadest and deepest range of services, protection plans, products and resources while the Camping World brand operates the largest national network of RV-centric retail locations in the United States through 120 retail locations in 36 states and an e-commerce platform. With both brands founded in 1966, product and service offerings are based on 50 years of experience and customer feedback from RV enthusiasts.
For more information, visit www.CampingWorld.com.
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