SOURCE: Camping World

Camping World

September 03, 2009 08:59 ET

Camping World Broadens "Cash for Campers" Recycle & Save Rebate Program

Due to Successfully Selling Over 650 Motorhomes, Program Expands to Include Class C & 5th Wheel Recreational Vehicles

LINCOLNSHIRE, IL--(Marketwire - September 3, 2009) - Camping World, the nation's largest RV and outdoor retailer, today announced the "Cash for Campers" program will now expand to include Class C Motorhomes and Fifth Wheel Towables.

Camping World's "Cash for Campers" is aimed at current Recreational Vehicle owners and mimics the recently expired "Cash for Clunkers" program. The program is focused on improving the quality of vehicles currently in circulation as well as stimulating the economy in heavy hit manufacturing states such as Iowa and Indiana.

Marcus Lemonis, Camping World Chairman & CEO, commented, "We were optimistic that RVers would respond positively to the program and the success has been overwhelming. In a declining market, we've managed to outperform last year by more than 10% in new motorhome business." Lemonis added, "As a result, we've decided to expand the program into our Class C and Fifth Wheel inventory from top manufacturers such as Keystone, Dutchmen, Jayco and Forest River."

More details about the program can be found at www.CampingWorld.com/cashforcampers.

About Camping World

Founded in 1966, Camping World is America's largest direct marketer and specialty retailer of recreational vehicles and outdoor camping accessories and services. The company grew from a single point location in Bowling Green, KY to operating successful nationwide Supercenters.

Over the last five years, Camping World has progressively expanded their products and services offering therefore providing consumers with a vast selection, convenience and value. Camping World now operates under the department store model as a one stop shopping destination providing services to enhance and protect the RV lifestyle including: Recreational Vehicle Sales; RV Rentals; RV Service & Collision; over 8,000 RV & outdoor accessories; Performance & Tow centers; Detail & Refurbishment centers known as RV Spa; President's Club customer loyalty program; Campground reservations & directories; RV Finance and Insurance; RV Tours & Travel; and a nationally distributed magazine called RV View.

The dynamic Camping World retail network headquartered in Lincolnshire, Illinois, currently operates in 33 states and serves over 4 million RV enthusiasts.

Contact Information