SOURCE: Boned, A Broth Company Ltd.

Boned, A Broth Company Ltd.

May 25, 2017 15:31 ET

Canadian brand BONED BROTH announces partnership with MCLEAN MEATS

KELOWNA, BC--(Marketwired - May 25, 2017) - Boned, A Broth Company Ltd. has established a national Canadian partnership with McLean Meats to secure grocery distribution for its line of artisan simmered bone broth products.

Boned, founded in Kelowna, British Columbia, is pioneering traditional paleolithic foods within the performance beverage sector. The company focuses on nutritional innovation to actively improve people's lives and well-being. The product line-up, developed without the use of preservatives or added sugars, includes nutrient-dense Beef Boned Broth, Chicken Boned Broth, and Vegan Hemp Broth. BONED BROTH products are currently available frozen in grocery stores including: Wholefoods Markets, Overwaitea Food Group banners, Sobeys, Goodness Me, and Safeway and others across Canada.

McLean Meats, based in Vancouver, BC, produces preservative-free deli meats that are sold in grocery chains and independents throughout Canada and in several US states.

"This collaboration gives us the opportunity to market our federally registered bone broths through a best in class service leader who has well-established, long-time distribution channels," says Shane Whittle, Founder/CEO, Boned, A Broth Company Ltd. "This partnership gives us a more competitive opportunity than our former traditional distributors into the grocery sector-and, will help us begin expansion into international markets," adds Whittle.

"We recognize the inherent synergy between our two companies in our shared commitment to 'clean', healthful products that align with the values and wants of our customers," says Garth J. McLean, President/CEO, McLean Meats. "For more than twenty years we have marketed our food products that nourish the body while supporting natural, humane and sustainable farming."

In addition to the partnership opening up new markets for the beef and chicken broths produced by Boned -- its 'un-boned' vegan hemp broth, to be launched at Veg Expo (https://www.vegexpo.ca/) in Vancouver on May 28th, now joins the product line up.

Dr. Christian Brix, Co-Founder/President of Boned, A Broth Company, said, "We come into this year's show with strong momentum since our 2015 launch. This is a great opportunity to show key buyers and the general public our evolution as a brand, and our continued commitment to sustainability and traditional foods high in protein without the use of preservatives or added sugars."
www.bonedbroth.com www.mcleanmeats.com

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