Genova Diagnostics

October 28, 2005 12:15 ET

Canadian Healthcare Practitioners Get Expanded Services from US Laboratory

ASHEVILLE, N.C.--(CCNMatthews - Oct 28, 2005) -

Genova Diagnostics, Inc., a US clinical laboratory announced today a new service program for healthcare practitioners in Canada. Genova Diagnostics, DBA Great Smokies Diagnostic Lab (GSDL) has been providing laboratory services to Canada since 1997 and for the past 4 years through a distributor program with partner, CanLab Services. Canadian doctors will now be able to access the services of GSDL directly from the North Carolina-based company.

Review of customer service metrics for Canada relative to the US revealed that turn-around-time and customer support for Canadian doctors was not equal to that in the US. Considering the proximity of the two countries, President and CEO, Ted Hull, recognized an opportunity to improve services provided to Canadian doctors. Mr. Hull reported that "our international distributor program works very well for the 32 other countries we serve where specimens have to travel over an ocean to get to the lab. The moderate cost to get specimens from Canada to our lab overnight is a small price to pay to reduce turn-around time by as much as four days." Specimen shipping and report delivery had previously gone through the distributor. Specimens will now be shipped from the doctor's office directly to the lab, at no additional cost to the doctor or patient. GSDL will prepay for specimen shipping, which is new for Canada. In addition, GSDL opened up its internet-based electronic reporting services directly to Canadian doctors, further reducing the time from patient visit to receiving test results.

The North Carolina-based GSDL laboratory employs approximately 150 people, including on-site staff for customer support, business office support, clinical education and results interpretation.

"Genova Diagnostics is committed to providing the best laboratory services possible to all of our customers" Mr. Hull said. "By expanding our services to Canadian doctors, we believe that we greatly improve their ability to assist patients in their quest for optimal health."

About Genova Diagnostics, Inc.

Genova Diagnostics, DBA Great Smokies Diagnostic Lab (GSDL), provides innovative testing for healthcare practitioners to help patients improve chronic and acute conditions and achieve optimal health. The lab offers advanced assessments to evaluate digestive, endocrine, immune, nutritional, and metabolic function - along with Genovations™, a genomic product line designed to assist in the development of personalized optimal health programs.

Contact Information

  • Genova Diagnostics
    Ted Hull, 888-540-2199