November 21, 2007 09:00 ET

Canadian Kids' Fitness DVDs to Help British Students Work Up a Sweat!

Second international recognition of Vancouver produced DVDs

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Nov. 21, 2007) - The London, England Borough of Barking and Dagenham has selected a children's exercise DVD produced by Vancouver's www.eyelearner.com as the only DVD in the Borough's new kids' fitness program to give children an extra ten minutes of exercise per day in their classrooms.

"We have a growing childhood obesity problem in the Borough," said Bobbie Gargrave, creator of the new program "Tenergy", and Advisory teacher for physical education in the Borough. "In our testing we found our kids absolutely loved the Fit Kids' Workout DVD, and it will be a key component of our program."

'Tenergy' will provide at least ten minutes of extra activity per day, and the program will expand throughout the Borough as teachers are trained with its resources and activity goals. Eyelearner's '6 Fit Kids Workouts' DVD provides five and ten minute hip-hop dancing sessions that kids can do right beside their desks.

"We have had quite a focus on the academic curriculum," said Gargrave, "and now it is time to raise the profile and benefits of the physical curriculum promoting healthy lifestyles. The kids love the energy of the DVDs host, Judy Howard, and the healthy hints Judy incorporates."

This is the second international recognition this fall of Eyelearner's DVDs. In October, the Alliance for a Healthier Generation, a joint venture of the American Heart Association and the William J. Clinton Foundation, reviewed and approved two of Eyelearner's DVDs - "6 Fit Kids' Workouts" and "Get Strong 101" for inclusion in their national database of resources. These DVDs, approved by the Alliance for classroom use in the 2007/8 school year, are being sent to select US schools as part of the Alliance's 'Healthy Schools Program'. A third DVD, "65 Energy Blasts", will be reviewed for inclusion in the coming months.

"We're delighted," said Robb Lucy, President of www.eyelearner.com. "We have a fabulous role model in Judy Howard who knows how to get kids moving... and these approvals will improve kids' fitness levels and continue the fight on childhood obesity."

Eyelearner's three kids' exercises DVDs are already in thousands of classrooms and homes around North America. Their initial success was being placed in over 1300 British Columbia schools in front of 325,000 students.

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