SOURCE: PinkCherry


June 24, 2016 06:00 ET

Canadians Are Active Participants in the 15 Billion Dollar Sex Toy Industry

The Popularity and Constant Expansion of Canadian Sex Toy E-Retailer PinkCherry Mirrors the Boom in Sex Toys Globally

TORONTO, ON--(Marketwired - June 24, 2016) - According to the Berman Centre Canada ranks 5th in global sex toy sales. Business site, The Street, predicts this specific market to grow to $52 billion by 2020. The sex-toy industry has changed dramatically over the last decade, mostly driven by a shift in cultural norms and the anonymity and ease of buying online.

PinkCherry has just hit the 1,000 mark for online reviews on the popular n49 Canadian review sharing site. Their score is 4.8 out of a possible 5 stars, and the written reviews are glowing. Their secret to success is giving the Canadian customer what they want; competitive pricing, huge selection, quick shipping and excellent customer service.

In the past 12 months PinkCherry sold over half a million sex toys in Canada which includes almost 120 000 vibrators. Men and women are about equal in terms of consumers however men tend to spend more per purchase. Mobile purchases account for 50% of purchases.

PinkCherry's growth in just eight years is credit to an eager Canadian market that was lacking a reliable and affordable Canadian based site to purchase adult novelties. "We saw a gap in the market in Canada and we pounced on it with a winning formula." explains PinkCherry CEO Daniel Freedman. "PinkCherry is the story of a thriving business that started from scratch but is also a testament to a huge and growing interest in the sex toy industry in Canada."

About PinkCherry
PinkCherry offers consumers and retailers a one-stop shop for buying and selling adult novelties and lingerie. PinkCherry has both a Canadian and American online store ( and as well as a Wholesale site (

Contact Information

  • For more information about PinkCherry or this Press Release:
    Daniel Freedman
    Phone: 416-420-3211