Canon Updates its PowerShot Camera Lineup for CES 2016, More Info: B&H

Photography News: Canon Once Again Comes to CES With a Plethora of Upgraded Powershot Point-and-Shoots, Including Two Long-Zoom Models, the SX540 HS and SX420 IS, a Mid-Range ELPH 360 HS, and for the Budget-Conscious, the ELPH 190 IS and ELPH 180 Cameras


NEW YORK, NY--(Marketwired - January 05, 2016) - B&H Photo would like to share the announcement of Canon's latest PowerShot lineup, with the release of the PowerShot SX540 HS, PowerShot SX420 IS, PowerShot ELPH 360 HS, PowerShot ELPH 190 IS, and PowerShot ELPH 180 Digital Cameras.

Keeping the same long-range 50x optical zoom range of its predecessor, the Canon PowerShot SX540 HS ups the ante with a new 20.3MP 1/2.3" High-Sensitivity CMOS sensor and the use of the DIGIC 6 processor. This results in higher-resolution shooting and lower noise at high ISOs, as well as a fast continuous shooting rate. Video also gets a bump with the ability to record Full HD video at 60p in addition to 30p.

Canon PowerShot SX540 HS digital camera highlights

http://www.bhphotovideo.com/c/product/1210598-REG/canon_1067c001_powershot_sx540_hs_digital.html

  • 20.3MP CMOS Image Sensor
  • DIGIC 6 Image Processor
  • 50x Optical Zoom Lens
  • 3.0" 461k-Dot LCD Monitor
  • Full HD 1080p Video Recording at 60 fps
  • Optical Image Stabilizer
  • Built-In Wi-Fi with NFC
  • Zoom Framing Assist and Hybrid Auto
  • Story Highlights Mode

While not receiving as much of an upgrade as its bigger sibling, the Canon PowerShot SX420 IS receives a couple of key enhancements to make taking photographs a bit better. Most notably, it receives Wi-Fi and NFC connectivity, allowing users to connect instantly to their phone or tablet for transferring photos or videos. The lens receives an increase in zoom range to 42x from 40x and still features the Intelligent IS system of its predecessor. Additionally, it will be available in red or black.

Canon PowerShot SX420 IS camera highlights

http://www.bhphotovideo.com/c/product/1210599-REG/canon_1068c001_powershot_sx420_is_digital.html

  • 20.0MP CCD Image Sensor
  • DIGIC 4+ Image Processor
  • 42x Optical Zoom Lens
  • 3.0" LCD Monitor
  • HD 720p Video Recording
  • Optical Image Stabilizer
  • Built-In Wi-Fi with NFC
  • Smart AUTO and Scene Modes
  • ECO Mode

The PowerShot ELPH 360 HS, on the other hand, didn't receive any physical upgrades, but now comes with the Story Highlights function for automatically creating clips from images and video shot during a specific day or event. The camera is quite capable and lightweight, with a 25-300mm equivalent 12x optical zoom lens, a 20.2MP CMOS sensor, and the DIGIC 4+ processor, which enables the capture of Full HD 1080p video, as well as high-resolution stills. Other features include a 3" LCD monitor and Hybrid Auto and Creative Shot modes. This model is available in purple or silver.

Canon PowerShot ELPH 360 HS Digital Camera (Silver)

http://www.bhphotovideo.com/c/product/1210601-REG/canon_1078c001_powershot_elph_360_hs.html

  • 20.2MP CMOS Image Sensor
  • DIGIC 4+ Image Processor
  • 12x Optical Zoom Lens
  • 3.0" LCD Monitor
  • Full HD 1080p Video Recording
  • Optical Image Stabilizer
  • Built-In Wi-Fi with NFC
  • Hybrid Auto and Story Highlights
  • Creative Shot Mode

For more budget-conscious consumers, Canon has released the PowerShot ELPH 190 IS and PowerShot ELPH 180, each of which will help users create better images than your average smartphone, while maintaining a compact form factor. Both cameras rely on a 20.0MP CCD sensor and the DIGIC 4+ processor to produce high-resolution images and HD 720p video in a variety of settings. They are differentiated mainly by lenses, as the PowerShot ELPH 190 IS has a 10x optical zoom lens with image stabilizer and the ELPH 180 has a slightly shorter image-stabilized 8x zoom. Specific to the ELPH 190 IS is the addition of Wi-Fi and NFC connectivity. The ELPH 190 IS is available in black, blue, or red, while the ELPH 180 is available in red or silver.

View a large selection of Canon Cameras, Lenses and Digital Cameras:

Canon Lenses:

http://www.bhphotovideo.com/c/buy/SLR-Camera-Lenses/ci/8004/N/4232860665

Canon Cameras:

http://www.bhphotovideo.com/c/buy/EOS-Digital-DSLR-Cameras/ci/4775/N/4232860668

Canon DSLR:

http://www.bhphotovideo.com/c/buy/EOS-Digital-DSLR-Cameras/ci/4775/N/4232860668

Canon Powershot:

http://www.bhphotovideo.com/c/buy/PowerShot-Cameras/ci/12056/N/4232860707

Digital Cameras:

http://www.bhphotovideo.com/c/buy/Digital-Cameras/ci/9811/N/4288586282

B&H Photo Video is an authorized Canon dealer, with the most up-to-date Canon product information, product pricing and promotional offers.

About B&H Photo Video

As the world's largest source of photography, video and audio equipment, B&H Photo Video is known worldwide for its attentive, knowledgeable sales force and excellent customer service, including fast, reliable shipping. Visitors to the website can access a variety of enlightening articles and educational videos. B&H has been satisfying customers worldwide for 40 years.

The B and H YouTube Channel has an unmatched wealth of educational photographic content. Our entertaining and informative videos feature product overviews from our in-house specialists, as well as photography industry experts. You can even view the B&H Event Space presentations from many of the world's foremost photographers and interviews with some of photography's most dynamic characters. Tap into this exciting resource by subscribing to the B&H YouTube Channel here. In addition to these videos, the B&H Explora blog presents new product announcements, gear reviews, helpful guides, and tech news written by product experts and industry professionals.

When you're in Manhattan, take a tour of the B&H Photo SuperStore, located at 420 Ninth Avenue. The expo continues all year round in the camera kiosks at B&H. Featuring the newest cameras, the kiosks are manned by manufacturer representatives, who are there to guide you and demonstrate the latest photographic technology. With hundreds of products on display, the B&H Photo SuperStore is the place to test-drive and compare all the latest photography gear.

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Image Available: http://www.marketwire.com/library/MwGo/2015/12/29/11G076851/Images/Canon_SX420_Camera_open_flash-2c4f03c87a4a932cb245369170e7d27d.gif
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Contact Information:

Shawn C. Steiner
B&H Photo Video
(212) 615-8820
http://www.bhphotovideo.com/

Canon SX540 wih pop-up flash Canon PowerShot SX420 IS Digital Camera Canon SX540 Closed Flash Canon SX420 Camera Canon SX540 camera